WHEN IT'S GRIM, YOU NEED GREAT Trademark
Trademark Overview
On Monday, May 5, 2014, a trademark application was filed for WHEN IT'S GRIM, YOU NEED GREAT with the United States Patent and Trademark Office. The USPTO has given the WHEN IT'S GRIM, YOU NEED GREAT trademark a serial number of 86271297. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 25, 2025. This trademark is owned by Great American Insurance Company. The WHEN IT'S GRIM, YOU NEED GREAT trademark is filed in the Insurance & Financial Services category with the following description:
Insurance services, namely, underwriting property and casualty insurance
General Information
| Serial Number | 86271297 |
| Word Mark | WHEN IT'S GRIM, YOU NEED GREAT |
| Filing Date | Monday, May 5, 2014 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, April 25, 2025 |
| Registration Number | 4621286 |
| Registration Date | Tuesday, October 14, 2014 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 29, 2014 |
Trademark Statements
| Pseudo Mark | WHEN IT IS GRIM, YOU NEED GREAT |
| Goods and Services | Insurance services, namely, underwriting property and casualty insurance |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, April 25, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, September 30, 2013 |
| First Use In Commerce Date | Monday, September 30, 2013 |
Trademark Owner History
| Party Name | Great American Insurance Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202 |
| Party Name | Great American Insurance Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202 |
| Party Name | Great American Insurance Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202 |
Trademark Events
| Event Date | Event Description |
| Thursday, May 8, 2014 | NEW APPLICATION ENTERED |
| Wednesday, June 25, 2014 | ASSIGNED TO EXAMINER |
| Wednesday, June 25, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 9, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 29, 2014 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 29, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 14, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Monday, October 14, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Monday, August 17, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, May 16, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, May 17, 2014 | NOTICE OF PSEUDO MARK E-MAILED |
| Friday, May 22, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Saturday, October 14, 2023 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, April 25, 2025 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Monday, August 17, 2020 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, August 17, 2020 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
