| Serial Number | 87215286 |
| Word Mark | WHEN IT REALLY MATTERS |
| Filing Date | Tuesday, October 25, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Thursday, June 6, 2024 |
| Registration Number | 5361096 |
| Registration Date | Tuesday, December 19, 2017 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 13, 2017 |
| Goods and Services | Financial analysis and consultation; financial research; financial forecasting; business valuation services; financial advisory services relating to business acquisition and merger consultation; business liquidation services, financial; business insolvency services, namely, debt management services; financial advisory services relating to insolvency; advisory services relating to corporate finance; financial services, namely, corporate workout, debt restructuring, receivership, and loan resolution for commercial loans |
| Goods and Services | Business management; business acquisition and merger consultation; business consultation; business information technology management, namely, information management services in the field of technology for business; business organizational consultation, including relating to bankruptcy and reorganization proceedings; business turnaround consulting services; forensic accounting services; business investigations, evaluations, expert appraisals, information and research; business advisory services relating to business liquidations; business consultancy services relating to insolvency; business administration consultancy; consultancy regarding business performance and strategy; business management services, namely, temporary business management and operational services; business advisory and consultancy services relating to bankruptcy and reorganization claims management, case management and settlement administration services; forensic accounting research services, namely, applied business data analytics and business data forensics |
| Goods and Services | Intellectual property consultation |
| Goods and Services | Computer consultation in the field of computer security, namely, computer consultation and audit in the field of computer security, internet security, cyber security, managed cyber security; computer forensic services; technical consulting services in the field of applied computer data analytics, computer data forensics, and computer data mining; data mining; computer forensic services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 29, 2016 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, October 31, 2008 |
| First Use In Commerce Date | Friday, October 31, 2008 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 29, 2016 |
| Primary Code | 036 |
| First Use Anywhere Date | Friday, October 31, 2008 |
| First Use In Commerce Date | Friday, October 31, 2008 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 29, 2016 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, October 31, 2008 |
| First Use In Commerce Date | Friday, October 31, 2008 |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, October 29, 2016 |
| Primary Code | 045 |
| First Use Anywhere Date | Friday, October 31, 2008 |
| First Use In Commerce Date | Friday, October 31, 2008 |
| Party Name | AlixPartners, LLP |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | SOUTHFIELD, MI 48075 |
| Party Name | AlixPartners, LLP |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Southfield, MI 48075 |
| Party Name | AlixPartners, LLP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Southfield, MI 48075 |
| Event Date | Event Description |
| Thursday, February 2, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, October 28, 2016 | NEW APPLICATION ENTERED |
| Saturday, October 29, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 2, 2017 | ASSIGNED TO EXAMINER |
| Thursday, February 2, 2017 | NON-FINAL ACTION WRITTEN |
| Thursday, February 2, 2017 | NON-FINAL ACTION E-MAILED |
| Thursday, May 4, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, October 24, 2017 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, May 3, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, May 3, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, May 3, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 3, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 24, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 13, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 13, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 8, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, November 13, 2017 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, November 14, 2017 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 24, 2017 | USE AMENDMENT FILED |
| Tuesday, November 7, 2017 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, November 9, 2017 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, December 19, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, May 2, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, January 15, 2019 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, January 15, 2019 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, December 19, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, November 30, 2023 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, June 6, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, June 6, 2024 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, June 6, 2024 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |