WHEATIES Trademark

Trademark Overview

On Thursday, July 21, 2005, a trademark application was filed for WHEATIES with the United States Patent and Trademark Office. The USPTO has given the WHEATIES trademark a serial number of 78675500. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, October 17, 2017. This trademark is owned by General Mills IP Holdings II, LLC. The WHEATIES trademark is filed in the Staple Food Products category with the following description:

PROCESSED CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST FOOD, SNACK FOOD OR INGREDIENT FOR MAKING FOOD
wheaties

General Information

Serial Number78675500
Word MarkWHEATIES
Filing DateThursday, July 21, 2005
Status800 - REGISTERED AND RENEWED
Status DateTuesday, October 17, 2017
Registration Number3398419
Registration DateTuesday, March 18, 2008
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 1, 2008

Trademark Statements

Goods and ServicesPROCESSED CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST FOOD, SNACK FOOD OR INGREDIENT FOR MAKING FOOD
Description of MarkThe mark consists of a rectangular orange background with the word "Wheaties" in white block lettering that gradually increases in height, the letters including blue and orange highlighting.
In Another Form StatementThe mark was first used anywhere in a different form other than that sought to be registered on 00/00/1951.
In Another Form StatementThe mark was first used in commerce in a different form other than that sought to be registered on 00/00/1951.
Indication of Colors claimedThe color(s) orange, white and blue is/are claimed as a feature of the mark.

Classification Information

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateFriday, July 29, 2005
Primary Code030
First Use Anywhere DateMonday, November 30, 1959
First Use In Commerce DateMonday, November 30, 1959

Trademark Owner History

Party NameGeneral Mills IP Holdings II, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressMINNEAPOLIS, MN 55426
Party NameGeneral Mills IP Holdings II, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressMinneapolis, MN 55426
Party NameGeneral Mills IP Holdings II, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressMinneapolis, MN 55426

Trademark Events

Event DateEvent Description
Wednesday, June 7, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, June 7, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 7, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, June 7, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, June 7, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, December 14, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, December 14, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 14, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, December 14, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, December 14, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 14, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, November 26, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, November 26, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, October 17, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, October 17, 2017REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, October 17, 2017REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, October 17, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, September 19, 2017TEAS SECTION 8 & 9 RECEIVED
Saturday, March 18, 2017COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, October 3, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, October 3, 2013REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, October 1, 2013REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Thursday, October 3, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 1, 2013TEAS SECTION 8 & 15 RECEIVED
Tuesday, March 18, 2008REGISTERED-PRINCIPAL REGISTER
Tuesday, January 1, 2008PUBLISHED FOR OPPOSITION
Wednesday, December 12, 2007NOTICE OF PUBLICATION
Thursday, November 29, 2007LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, November 20, 2007APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 6, 2007TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, November 6, 2007CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, November 6, 2007TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, May 8, 2007NON-FINAL ACTION E-MAILED
Tuesday, May 8, 2007NON-FINAL ACTION WRITTEN
Friday, April 20, 2007TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, April 20, 2007CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, April 20, 2007ASSIGNED TO LIE
Monday, March 19, 2007TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, September 18, 2006NON-FINAL ACTION E-MAILED
Monday, September 18, 2006NON-FINAL ACTION WRITTEN
Thursday, August 3, 2006TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, July 27, 2006CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, July 27, 2006TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, February 9, 2006NON-FINAL ACTION E-MAILED
Thursday, February 9, 2006NON-FINAL ACTION WRITTEN
Thursday, February 9, 2006ASSIGNED TO EXAMINER
Friday, July 29, 2005NEW APPLICATION ENTERED

Related Keywords

wheaties food snack ingredient making breakfast product cereal derived processed used