WHAT'S UP DOWN SOUTH Trademark
Trademark Overview
On Monday, October 20, 2025, a trademark application was filed for WHAT'S UP DOWN SOUTH with the United States Patent and Trademark Office. The USPTO has given the WHAT'S UP DOWN SOUTH trademark a serial number of 99452439. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, April 7, 2026. This trademark is owned by Washington County Economic Development Corporation. The WHAT'S UP DOWN SOUTH trademark is filed in the Advertising, Business and Retail Services category with the following description:
Providing information in the field of economics; Providing information and analysis in the fields of economics and business; Promoting economic development in the state of Utah
General Information
| Serial Number | 99452439 |
| Word Mark | WHAT'S UP DOWN SOUTH |
| Filing Date | Monday, October 20, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, April 7, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 7, 2026 |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | The pictorial representation of the state of Utah. |
| Description of Mark | The mark consists of an outline of the State of Utah with the words, "WHAT'S UP DOWN SOUTH" centered inside, each word stacked on top of another, with two upward facing arrow shapes positioned on the right and left side of the word "UP". |
| Pseudo Mark | WHAT IS UP DOWN SOUTH |
| Goods and Services | Providing information in the field of economics; Providing information and analysis in the fields of economics and business; Promoting economic development in the state of Utah |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 20, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, March 31, 2005 |
| First Use In Commerce Date | Thursday, March 31, 2005 |
Trademark Owner History
| Party Name | Washington County Economic Development Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | St. George, UT 84745
US |
| Party Name | Washington County Economic Development Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | St. George, UT 84745
US |
Trademark Events
| Event Date | Event Description |
| Monday, October 20, 2025 | NEW APPLICATION ENTERED |
| Monday, October 20, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, March 4, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 4, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, March 6, 2026 | ASSIGNED TO EXAMINER |
| Friday, March 6, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, March 6, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Friday, March 6, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, March 6, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, March 12, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 1, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 7, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 7, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
