WHAT’S UP BEACH Trademark
Trademark Overview
On Monday, October 20, 2025, a trademark application was filed for WHAT’S UP BEACH with the United States Patent and Trademark Office. The USPTO has given the WHAT’S UP BEACH trademark a serial number of 99452276. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, April 7, 2026. The WHAT’S UP BEACH trademark is filed in the Restaurant & Hotel Services category with the following description:
Rental of beach chairs, towels and umbrellas for recreational use
General Information
| Serial Number | 99452276 |
| Word Mark | WHAT’S UP BEACH |
| Filing Date | Monday, October 20, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, April 7, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 7, 2026 |
Trademark Statements
| Pseudo Mark | WHAT IS UP BEACH |
| Goods and Services | Rental of beach chairs, towels and umbrellas for recreational use |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 20, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Mount Pleasant, SC 29466 US |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Mount Pleasant, SC 29466 US |
Trademark Events
| Event Date | Event Description |
| Monday, October 20, 2025 | NEW APPLICATION ENTERED |
| Monday, October 20, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, March 4, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 6, 2026 | ASSIGNED TO EXAMINER |
| Thursday, March 12, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 1, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 7, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 7, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |