WHAT'S ON YOUR RIDE? Trademark
Trademark Overview
On Wednesday, September 24, 2025, a trademark application was filed for WHAT'S ON YOUR RIDE? with the United States Patent and Trademark Office. The USPTO has given the WHAT'S ON YOUR RIDE? trademark a serial number of 99410174. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Thursday, February 26, 2026. This trademark is owned by Heatshield Products, Inc.. The WHAT'S ON YOUR RIDE? trademark is filed in the Rubber Products category with the following description:
Thermal insulating materials, not for buildings
General Information
| Serial Number | 99410174 |
| Word Mark | WHAT'S ON YOUR RIDE? |
| Filing Date | Wednesday, September 24, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Thursday, February 26, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 17, 2026 |
Trademark Statements
| Pseudo Mark | WHAT IS ON YOUR RIDE |
| Goods and Services | Thermal insulating materials, not for buildings |
Classification Information
| International Class | 017 - Rubber, gutta-percha, gum, asbestos, mica and goods made from these materials and not included in other classes; plastics in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, not of metal. |
| US Class Codes | 001, 005, 012, 013, 035, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 24, 2025 |
| Primary Code | 017 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Heatshield Products, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Escondido, CA 92029
US |
Trademark Events
| Event Date | Event Description |
| Wednesday, September 24, 2025 | NEW APPLICATION ENTERED |
| Wednesday, September 24, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, February 15, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 17, 2026 | ASSIGNED TO EXAMINER |
| Tuesday, February 24, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
