| Serial Number | 88758966 |
| Word Mark | WHAT'S MORE CAKE |
| Filing Date | Tuesday, January 14, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 26, 2021 |
| Registration Number | 6533209 |
| Registration Date | Tuesday, October 26, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 10, 2021 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of ''whaT's More'' is boldface character and on the top, ''cake'' under ''whaT's More'', all characters are in black color and align center, the border is a black rectangle. |
| Goods and Services | Bakery desserts; Bakery goods; Bakery goods and dessert items, namely, cakes, cookies, pastries, candies, and frozen confections for retail and wholesale distribution and consumption on or off the premises; Bakery goods and dessert items, namely, cheesecakes for retail and wholesale distribution and consumption on or off the premises; Bakery products; Bakery products, namely, sweet bakery goods; Bases for bakery goods |
| Goods and Services | Online retail bakery shops; Retail bakery shops |
| Pseudo Mark | WHAT IS MORE CAKE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, January 21, 2020 |
| Primary Code | 030 |
| First Use Anywhere Date | Saturday, September 1, 2018 |
| First Use In Commerce Date | Saturday, September 1, 2018 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, January 21, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, September 1, 2018 |
| First Use In Commerce Date | Saturday, September 1, 2018 |
| Party Name | WHAT'S MORE CAKE, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sunnyvale, CA 94085 |
| Party Name | WHAT'S MORE CAKE, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sunnyvale, CA 94085 |
| Party Name | WHAT'S MORE CAKE, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sunnyvale, CA 94085 |
| Event Date | Event Description |
| Tuesday, October 26, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 10, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 10, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, July 21, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, July 7, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 7, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, July 7, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 5, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, January 5, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, January 5, 2021 | NON-FINAL ACTION E-MAILED |
| Tuesday, January 5, 2021 | NON-FINAL ACTION WRITTEN |
| Tuesday, January 5, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, January 5, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 4, 2021 | ASSIGNED TO LIE |
| Saturday, September 26, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, March 31, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, March 31, 2020 | NON-FINAL ACTION E-MAILED |
| Tuesday, March 31, 2020 | NON-FINAL ACTION WRITTEN |
| Tuesday, March 31, 2020 | ASSIGNED TO EXAMINER |
| Wednesday, January 22, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, January 21, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, January 17, 2020 | NEW APPLICATION ENTERED IN TRAM |