WHATEVER, WHENEVER, HOWEVER YOU'RE LIVING YOUR LIFE, MAKE IT F'REAL Trademark

Trademark Overview


On Friday, April 7, 2017, a trademark application was filed for WHATEVER, WHENEVER, HOWEVER YOU'RE LIVING YOUR LIFE, MAKE IT F'REAL with the United States Patent and Trademark Office. The USPTO has given the WHATEVER, WHENEVER, HOWEVER YOU'RE LIVING YOUR LIFE, MAKE IT F'REAL trademark a serial number of 87402758. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, May 20, 2019. This trademark is owned by f'Real! Foods, LLC. The WHATEVER, WHENEVER, HOWEVER YOU'RE LIVING YOUR LIFE, MAKE IT F'REAL trademark is filed in the Meat & Processed Food Products, Staple Food Products, Advertising, and Business and Retail Services categories with the following description:

Milk shakes

Frozen blended confections; coffee-based beverages; tea-based beverages; cocoa-based beverages; espresso-based beverages; chocolate-based beverages; candy-based beverages; confection-based beverages, namely, frozen confection based beverages, chocolate confection based beverages; frozen confections; frozen blended beverages containing coffee, tea, cocoa and/or confections; frozen yogurt drinks

Advertising and marketing services, namely, dissemination and placement of advertising matter and media, namely, print, commercial, electronic, digital and multimedia ads or communications for promoting goods and services via radio, TV, web/Internet, broadcast, social media, wireless device, direct mail, delivery, on-screen advertising; outdoor advertising; advertising featuring national print ads; development of in-store point of sale promotions; advertising services utilizing shelf banners and coupon machines; advertising, marketing and promotion services; providing incentive award programs for customers through the issuance, distribution and processing of loyalty points, discounts, bonuses, purchase vouchers, gift certificates and discount coupons for the purpose of promoting and rewarding loyalty, for frequent use of participating businesses, for purchase of company's goods and services and for commercial, promotional and advertising purposes
whatever, whenever, however you're living your life, make it f'real

General Information


Serial Number87402758
Word MarkWHATEVER, WHENEVER, HOWEVER YOU'RE LIVING YOUR LIFE, MAKE IT F'REAL
Filing DateFriday, April 7, 2017
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, May 20, 2019
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 20, 2018

Trademark Statements


Goods and ServicesMilk shakes
Goods and ServicesFrozen blended confections; coffee-based beverages; tea-based beverages; cocoa-based beverages; espresso-based beverages; chocolate-based beverages; candy-based beverages; confection-based beverages, namely, frozen confection based beverages, chocolate confection based beverages; frozen confections; frozen blended beverages containing coffee, tea, cocoa and/or confections; frozen yogurt drinks
Goods and ServicesAdvertising and marketing services, namely, dissemination and placement of advertising matter and media, namely, print, commercial, electronic, digital and multimedia ads or communications for promoting goods and services via radio, TV, web/Internet, broadcast, social media, wireless device, direct mail, delivery, on-screen advertising; outdoor advertising; advertising featuring national print ads; development of in-store point of sale promotions; advertising services utilizing shelf banners and coupon machines; advertising, marketing and promotion services; providing incentive award programs for customers through the issuance, distribution and processing of loyalty points, discounts, bonuses, purchase vouchers, gift certificates and discount coupons for the purpose of promoting and rewarding loyalty, for frequent use of participating businesses, for purchase of company's goods and services and for commercial, promotional and advertising purposes
Pseudo MarkWHATEVER, WHENEVER, HOWEVER YOU ARE LIVING YOUR LIFE, MAKE IT FOR REAL

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, January 4, 2018
Primary Code029
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, January 4, 2018
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, April 14, 2017
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party Namef'Real! Foods, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressEmeryville, CA 94608

Party Namef'Real! Foods, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressEmeryville, CA 94608

Trademark Events


Event DateEvent Description
Monday, May 20, 2019ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Monday, May 20, 2019ABANDONMENT - NO USE STATEMENT FILED
Tuesday, March 19, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, March 19, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 17, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, October 15, 2018EXTENSION 1 GRANTED
Monday, October 15, 2018EXTENSION 1 FILED
Monday, October 15, 2018TEAS EXTENSION RECEIVED
Tuesday, April 17, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 20, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 20, 2018PUBLISHED FOR OPPOSITION
Wednesday, January 31, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, January 5, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, January 4, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, January 4, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, January 4, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, July 5, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, July 5, 2017NON-FINAL ACTION E-MAILED
Wednesday, July 5, 2017NON-FINAL ACTION WRITTEN
Thursday, June 29, 2017ASSIGNED TO EXAMINER
Saturday, April 15, 2017NOTICE OF PSEUDO MARK E-MAILED
Friday, April 14, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM