WHAT WOULD YOU DO FOR READING? Trademark

Trademark Overview


On Friday, February 13, 2009, a trademark application was filed for WHAT WOULD YOU DO FOR READING? with the United States Patent and Trademark Office. The USPTO has given the WHAT WOULD YOU DO FOR READING? trademark a serial number of 77670255. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, September 21, 2018. This trademark is owned by Scholastic Inc.. The WHAT WOULD YOU DO FOR READING? trademark is filed in the Education & Entertainment Services category with the following description:

Entertainment services, namely, an incentive award program designed to reward students who read a certain number of books, or read for a certain amount of time
what would you do for reading?

General Information


Serial Number77670255
Word MarkWHAT WOULD YOU DO FOR READING?
Filing DateFriday, February 13, 2009
Status800 - REGISTERED AND RENEWED
Status DateFriday, September 21, 2018
Registration Number3672846
Registration DateTuesday, August 25, 2009
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 9, 2009

Trademark Statements


Goods and ServicesEntertainment services, namely, an incentive award program designed to reward students who read a certain number of books, or read for a certain amount of time

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, February 18, 2009
Primary Code041
First Use Anywhere DateMonday, February 2, 2009
First Use In Commerce DateMonday, February 2, 2009

Trademark Owner History


Party NameScholastic Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10012

Party NameScholastic Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10012

Party NameScholastic Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10012

Trademark Events


Event DateEvent Description
Wednesday, January 5, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, January 5, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, January 5, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, January 5, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 5, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 5, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, October 3, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, September 21, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, September 21, 2018REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, September 21, 2018REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, September 21, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, September 13, 2018TEAS SECTION 8 & 9 RECEIVED
Saturday, August 25, 2018COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, July 24, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, July 24, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, October 2, 2014NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, October 2, 2014REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, October 2, 2014CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, September 25, 2014TEAS SECTION 8 & 15 RECEIVED
Tuesday, August 25, 2009REGISTERED-PRINCIPAL REGISTER
Tuesday, June 9, 2009PUBLISHED FOR OPPOSITION
Wednesday, May 20, 2009NOTICE OF PUBLICATION
Wednesday, May 6, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 6, 2009ASSIGNED TO LIE
Wednesday, May 6, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, May 5, 2009ASSIGNED TO EXAMINER
Wednesday, February 18, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Wednesday, February 18, 2009NEW APPLICATION ENTERED IN TRAM