WHAT THE WHAT?! Trademark
Trademark Overview
On Thursday, June 2, 2022, a trademark application was filed for WHAT THE WHAT?! with the United States Patent and Trademark Office. The USPTO has given the WHAT THE WHAT?! trademark a serial number of 97439504. The federal status of this trademark filing is REGISTERED as of Tuesday, July 11, 2023. This trademark is owned by Well Why Not Media LLC. The WHAT THE WHAT?! trademark is filed in the Toys & Sporting Goods Products category with the following description:
Card games; Playing cards and card games
General Information
| Serial Number | 97439504 |
| Word Mark | WHAT THE WHAT?! |
| Filing Date | Thursday, June 2, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 11, 2023 |
| Registration Number | 7106217 |
| Registration Date | Tuesday, July 11, 2023 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 25, 2023 |
Trademark Statements
| Goods and Services | Card games; Playing cards and card games |
Classification Information
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 9, 2022 |
| Primary Code | 028 |
| First Use Anywhere Date | Monday, December 20, 2021 |
| First Use In Commerce Date | Monday, December 20, 2021 |
Trademark Owner History
| Party Name | Well Why Not Media LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90024 |
| Party Name | Well Why Not Media LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90024 |
| Party Name | Well Why Not Media LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90024 |
Trademark Events
| Event Date | Event Description |
| Wednesday, August 30, 2023 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Wednesday, August 30, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, August 30, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, August 30, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, August 30, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, August 30, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, July 11, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, July 11, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 25, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 25, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, April 5, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, March 20, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, March 20, 2023 | ASSIGNED TO EXAMINER |
| Thursday, June 9, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, June 6, 2022 | NEW APPLICATION ENTERED |
