WHAT THE PUFF!! Trademark

Trademark Overview


On Monday, August 7, 2023, a trademark application was filed for WHAT THE PUFF!! with the United States Patent and Trademark Office. The USPTO has given the WHAT THE PUFF!! trademark a serial number of 98120840. The federal status of this trademark filing is SU - NON-FINAL ACTION - MAILED as of Thursday, March 6, 2025. This trademark is owned by Lakas Trading Corporation. The WHAT THE PUFF!! trademark is filed in the Staple Food Products category with the following description:

Granola; Oatmeal; Breakfast cereals; Instant oatmeal
what the puff!!

General Information


Serial Number98120840
Word MarkWHAT THE PUFF!!
Filing DateMonday, August 7, 2023
Status807 - SU - NON-FINAL ACTION - MAILED
Status DateThursday, March 6, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 9, 2024

Trademark Statements


Goods and ServicesGranola; Oatmeal; Breakfast cereals; Instant oatmeal
Description of MarkThe mark consists of a yellow sun outlined in black peeking out from under the wording "WHAT THE PUFF", written in bubble letters and outlined in black. The words "WHAT" and "PUFF" are in blue and the word "THE" is in white. The phrase ends with two blue exclamation marks outlined in black. The remaining white represents background or transparency only.
Indication of Colors claimedThe color(s) yellow, blue, black, and white is/are claimed as a feature of the mark.

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, September 6, 2023
Primary Code030
First Use Anywhere DateThursday, November 30, 2023
First Use In Commerce DateThursday, November 30, 2023

Trademark Owner History


Party NameLakas Trading Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressGulf Breeze, FL 32563

Party NameLakas Trading Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressGulf Breeze, FL 32563

Trademark Events


Event DateEvent Description
Thursday, August 10, 2023NEW APPLICATION ENTERED
Wednesday, September 6, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, April 8, 2024ASSIGNED TO EXAMINER
Tuesday, May 14, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, September 7, 2023NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, April 12, 2024NON-FINAL ACTION WRITTEN
Friday, April 12, 2024NON-FINAL ACTION E-MAILED
Friday, April 12, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, May 13, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, May 13, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, June 1, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 19, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sunday, December 8, 2024USE AMENDMENT FILED
Sunday, December 8, 2024TEAS STATEMENT OF USE RECEIVED
Tuesday, July 9, 2024PUBLISHED FOR OPPOSITION
Tuesday, July 9, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 3, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, February 20, 2025STATEMENT OF USE PROCESSING COMPLETE
Thursday, March 6, 2025SU - NON-FINAL ACTION - WRITTEN
Thursday, March 6, 2025NON-FINAL ACTION E-MAILED
Thursday, March 6, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, February 20, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL