WHAT RULES? Trademark

Trademark Overview


On Thursday, December 14, 2023, a trademark application was filed for WHAT RULES? with the United States Patent and Trademark Office. The USPTO has given the WHAT RULES? trademark a serial number of 98314038. The federal status of this trademark filing is SECOND EXTENSION - GRANTED as of Monday, August 18, 2025. This trademark is owned by Tilt Beauty LLC. The WHAT RULES? trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Cosmetics; Fragrances; Perfumes; Make-up; Nail polish; Non-medicated skin care preparations
what rules?

General Information


Serial Number98314038
Word MarkWHAT RULES?
Filing DateThursday, December 14, 2023
Status731 - SECOND EXTENSION - GRANTED
Status DateMonday, August 18, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 9, 2024

Trademark Statements


Goods and ServicesCosmetics; Fragrances; Perfumes; Make-up; Nail polish; Non-medicated skin care preparations

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateThursday, December 14, 2023
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameTilt Beauty LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressLos Angeles, CA 90067

Party NameTilt Beauty LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressLos Angeles, CA 90067

Trademark Events


Event DateEvent Description
Tuesday, March 19, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, June 4, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, June 4, 2024ASSIGNED TO EXAMINER
Thursday, December 14, 2023NEW APPLICATION ENTERED
Thursday, June 27, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, June 27, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, June 27, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, June 27, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, June 27, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, June 19, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, June 27, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, July 9, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 3, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, February 21, 2025SOU TEAS EXTENSION RECEIVED
Tuesday, July 9, 2024PUBLISHED FOR OPPOSITION
Friday, February 21, 2025SOU EXTENSION 1 FILED
Friday, February 21, 2025SOU EXTENSION 1 GRANTED
Saturday, February 22, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 18, 2025SOU EXTENSION 2 FILED
Monday, August 18, 2025SOU TEAS EXTENSION RECEIVED
Monday, August 18, 2025SOU EXTENSION 2 GRANTED
Tuesday, August 19, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED