| Serial Number | 98730876 |
| Word Mark | WHAT NOW |
| Filing Date | Tuesday, September 3, 2024 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Monday, June 30, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Publishing of electronic publications, namely, news articles in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores; Providing online non-downloadable electronic publications in the nature of news articles in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores; Providing online non-downloadable electronic newsletters in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores |
| Description of Mark | The mark consists of word WHAT above the word NOW in white letters centered within an orange square with the letter "O" in NOW in the shape of a location pin. |
| Goods and Services | Downloadable electronic publications in the nature of restaurant owner resource guides |
| Indication of Colors claimed | The color(s) orange and white is/are claimed as a feature of the mark. |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, June 30, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | Wednesday, December 1, 2010 |
| First Use In Commerce Date | Wednesday, December 1, 2010 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 3, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, December 1, 2010 |
| First Use In Commerce Date | Wednesday, December 1, 2010 |
| Party Name | What Now Media Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Atlanta, GA 30308 |
| Event Date | Event Description |
| Tuesday, September 3, 2024 | NEW APPLICATION ENTERED |
| Thursday, March 13, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, March 13, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, March 13, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 14, 2025 | ASSIGNED TO EXAMINER |
| Monday, March 31, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 31, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, March 31, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, June 30, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, June 30, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, June 30, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |