WHAT NOW Trademark

Trademark Overview


On Tuesday, September 3, 2024, a trademark application was filed for WHAT NOW with the United States Patent and Trademark Office. The USPTO has given the WHAT NOW trademark a serial number of 98730876. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Monday, March 31, 2025. This trademark is owned by What Now Media Group, Inc.. The WHAT NOW trademark is filed in the Education & Entertainment Services category with the following description:

Publishing of electronic publications, namely, providing online non-downloadable electronic publications in the nature of news articles in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores; publishing of downloadable electronic restaurant owner resource guides; and publishing of non-downloadable electronic newsletters in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores
what now

General Information


Serial Number98730876
Word MarkWHAT NOW
Filing DateTuesday, September 3, 2024
Status641 - NON-FINAL ACTION - MAILED
Status DateMonday, March 31, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesPublishing of electronic publications, namely, providing online non-downloadable electronic publications in the nature of news articles in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores; publishing of downloadable electronic restaurant owner resource guides; and publishing of non-downloadable electronic newsletters in the fields of brick-and-mortar restaurants, commercial real estate, and retail stores
Description of MarkThe mark consists of word WHAT above the word NOW in white letters centered within an orange square with the letter "O" in NOW in the shape of a location pin.
Indication of Colors claimedThe color(s) orange and white is/are claimed as a feature of the mark.

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, September 3, 2024
Primary Code041
First Use Anywhere DateWednesday, December 1, 2010
First Use In Commerce DateWednesday, December 1, 2010

Trademark Owner History


Party NameWhat Now Media Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAtlanta, GA 30308

Trademark Events


Event DateEvent Description
Tuesday, September 3, 2024NEW APPLICATION ENTERED
Thursday, March 13, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, March 13, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, March 13, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 31, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 31, 2025NON-FINAL ACTION WRITTEN
Monday, March 31, 2025NON-FINAL ACTION E-MAILED
Friday, March 14, 2025ASSIGNED TO EXAMINER