| Serial Number | 97810452 |
| Word Mark | WHAT DRIVES YOU |
| Filing Date | Friday, February 24, 2023 |
| Status | 730 - FIRST EXTENSION - GRANTED |
| Status Date | Monday, December 9, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 16, 2024 |
| Goods and Services | Entertainment and educational services, namely, ongoing multimedia programs featuring personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information, distributed via various platforms across multiple forms of transmission media; providing ongoing television programs in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information; providing entertainment programming, namely, providing documentaries, video clips, and ongoing television programs in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information; production of television programs; entertainment services, namely, multimedia production services; providing entertainment information regarding ongoing television programs via a global computer network; entertainment services in the nature of providing entertainment and educational programs and content, namely, providing ongoing television programs, non-downloadable video and audio recordings, and entertainment information relating to television programs in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information via the internet, electronic communications networks, computer networks and wireless communications networks; podcasting services, namely, providing podcasts in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information. |
| Goods and Services | Digital media, namely, downloadable video recording clips, audio recording clips, and multimedia files containing text and graphics in the fields of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, drama, comedy, talk shows, and entertainment information; downloadable television shows and video recordings about personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, drama, comedy, talk shows, and entertainment information; downloadable computer software for streaming audio-visual media content via the Internet and to mobile digital electronic devices; downloadable computer software for use in streaming audio-visual content; downloadable computer software for controlling the operation of audio and video devices and for viewing, searching and/or playing audio, video, television, movies, other digital images, and other multimedia content; downloadable computer software for use in processing, transmitting, receiving, organizing, manipulating, playing, reviewing, reproducing and streaming audio, video and multimedia content including text, data, image, audio, video and audiovisual files. |
| Goods and Services | Communications services, namely, transmitting streamed sound and audio-visual recordings via the internet, cable networks, wireless networks, satellite, or interactive multimedia networks; audio and video broadcasting services over the internet; transmission of information in the audiovisual field; television broadcasting services; cable television broadcasting; satellite television broadcasting; mobile media services in the nature of electronic transmission, broadcasting, and delivery by electronic transmission of entertainment media content; podcasting services, namely, transmission of podcasts; webcasting services; video-on-demand transmission services; providing on-line forums for transmission of messages among computer users; providing on-line chat rooms and electronic bulletin boards for transmission of messages among users in the field of general interest. |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 15, 2023 |
| Primary Code | 038 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 15, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 15, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | HEARST AUTOS, INC. |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 03 - Corporation |
| Address | CHAMBLEE, GA 30341-2401 |
| Party Name | Motor Trend Group, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | El Segundo, CA 90245 |
| Party Name | Motor Trend Group, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | El Segundo, CA 90245 |
| Event Date | Event Description |
| Monday, November 27, 2023 | ASSIGNED TO EXAMINER |
| Tuesday, February 28, 2023 | NEW APPLICATION ENTERED |
| Wednesday, March 15, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 5, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 5, 2023 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 5, 2023 | NON-FINAL ACTION E-MAILED |
| Wednesday, February 21, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, February 21, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, February 21, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, February 28, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, February 28, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, February 28, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, February 28, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, February 28, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, March 10, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 27, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 16, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 16, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, August 26, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, June 11, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, August 26, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, August 26, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, August 26, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, August 26, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, December 9, 2024 | SOU EXTENSION 1 FILED |
| Tuesday, December 10, 2024 | SOU EXTENSION 1 GRANTED |
| Monday, December 9, 2024 | SOU TEAS EXTENSION RECEIVED |
| Monday, March 3, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, March 12, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, March 19, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, March 19, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 19, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, March 19, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, March 19, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |