| Serial Number | 88795672 |
| Word Mark | WHAT AN IRRESISTIBLY DELICIOUS IDEA |
| Filing Date | Thursday, February 13, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 16, 2021 |
| Registration Number | 6274111 |
| Registration Date | Tuesday, February 16, 2021 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 28, 2020 |
| Goods and Services | Bread, loaf bread, bread pudding, sliced bread, coffee cakes, bread rolls, cluster rolls, individual rolls, sandwich rolls, sweet rolls, sauces, barbeque sauce |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 19, 2020 |
| Primary Code | 030 |
| First Use Anywhere Date | Tuesday, December 31, 2019 |
| First Use In Commerce Date | Tuesday, December 31, 2019 |
| Party Name | King's Hawaiian Holding Company, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Torrance, CA 90501 |
| Party Name | King's Hawaiian Holding Company, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Torrance, CA 90501 |
| Party Name | King's Hawaiian Holding Company, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Torrance, CA 90501 |
| Event Date | Event Description |
| Thursday, June 23, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, April 13, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, February 16, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Saturday, January 9, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Friday, January 8, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, January 5, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, January 4, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, December 17, 2020 | USE AMENDMENT FILED |
| Monday, January 4, 2021 | SOU EXTENSION 1 GRANTED |
| Thursday, December 17, 2020 | SOU EXTENSION 1 FILED |
| Monday, January 4, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, December 17, 2020 | TEAS EXTENSION RECEIVED |
| Thursday, December 17, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, June 23, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 28, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 28, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, April 8, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, March 20, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 18, 2020 | ASSIGNED TO EXAMINER |
| Wednesday, February 19, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, February 17, 2020 | NEW APPLICATION ENTERED IN TRAM |