WELL PLAYED Trademark

Trademark Overview


On Tuesday, February 14, 2023, a trademark application was filed for WELL PLAYED with the United States Patent and Trademark Office. The USPTO has given the WELL PLAYED trademark a serial number of 97793768. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, April 1, 2025. This trademark is owned by PENN Entertainment, Inc.. The WELL PLAYED trademark is filed in the Advertising, Business and Retail Services and Restaurant & Hotel Services categories with the following description:

Providing incentive award programs through issuance and processing of loyalty points for purchase of goods and services

Restaurant, bar, and hotel accommodation services featuring a customer loyalty program
well played

General Information


Serial Number97793768
Word MarkWELL PLAYED
Filing DateTuesday, February 14, 2023
Status688 - NOTICE OF ALLOWANCE - ISSUED
Status DateTuesday, April 1, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 4, 2025

Trademark Statements


Goods and ServicesProviding incentive award programs through issuance and processing of loyalty points for purchase of goods and services
Goods and ServicesRestaurant, bar, and hotel accommodation services featuring a customer loyalty program

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, January 3, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, March 3, 2023
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NamePENN Entertainment, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWyomissing, PA 19610

Party NamePENN Entertainment, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWyomissing, PA 19610

Trademark Events


Event DateEvent Description
Friday, February 17, 2023NEW APPLICATION ENTERED
Friday, March 3, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, July 13, 2023ASSIGNED TO EXAMINER
Tuesday, July 18, 2023NON-FINAL ACTION WRITTEN
Tuesday, July 18, 2023NON-FINAL ACTION E-MAILED
Tuesday, July 18, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, October 10, 2023APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Tuesday, October 10, 2023APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Monday, January 8, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, January 8, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, January 8, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, February 26, 2024NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Monday, February 26, 2024SUSPENSION LETTER WRITTEN
Monday, February 26, 2024LETTER OF SUSPENSION E-MAILED
Friday, January 3, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, January 3, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, January 3, 2025TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Wednesday, January 29, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 4, 2025PUBLISHED FOR OPPOSITION
Tuesday, February 4, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 1, 2025NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 1, 2025TEAS STATEMENT OF USE RECEIVED
Friday, January 10, 2025APPROVED FOR PUB - PRINCIPAL REGISTER