WEAR THIS, NOT THAT! Trademark

Trademark Overview


On Monday, January 14, 2008, a trademark application was filed for WEAR THIS, NOT THAT! with the United States Patent and Trademark Office. The USPTO has given the WEAR THIS, NOT THAT! trademark a serial number of 77371136. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, October 31, 2020. This trademark is owned by RODALE INC.. The WEAR THIS, NOT THAT! trademark is filed in the Personal, Legal & Social Services category with the following description:

PROVIDING ONLINE INFORMATION SERVICES IN THE FIELD OF FASHION
wear this, not that!

General Information


Serial Number77371136
Word MarkWEAR THIS, NOT THAT!
Filing DateMonday, January 14, 2008
Status800 - REGISTERED AND RENEWED
Status DateSaturday, October 31, 2020
Registration Number3861277
Registration DateTuesday, October 12, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 23, 2008

Trademark Statements


Amendment to a Registration/Renewal CertificateThe drawing is amended to appear as follows: WEAR THIS, NOT THAT!
Goods and ServicesPROVIDING ONLINE INFORMATION SERVICES IN THE FIELD OF FASHION
Pseudo MarkWEAR THIS, NOT THAT!

Classification Information


International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, January 17, 2008
Primary Code045
First Use Anywhere DateTuesday, May 25, 2010
First Use In Commerce DateTuesday, May 25, 2010

Trademark Owner History


Party NameETNT! LLC
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWest Chester, OH 45069

Party NameZINC INK, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10014

Party NameRODALE INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Party NameRODALE INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Party NameRODALE INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Trademark Events


Event DateEvent Description
Monday, July 12, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, July 12, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, July 12, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 12, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 12, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Saturday, October 31, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Saturday, October 31, 2020REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, October 31, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, October 31, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, September 14, 2020TEAS SECTION 8 & 9 RECEIVED
Friday, March 20, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, March 20, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, March 20, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, March 20, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, March 20, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Saturday, October 12, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, October 9, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, October 9, 2018TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, August 23, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, September 29, 2016NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Thursday, September 29, 2016REGISTERED - SEC. 8 (6-YR) ACCEPTED
Wednesday, August 3, 2016REGISTERED - SEC. 8 (6-YR) FILED
Thursday, September 29, 2016AMENDMENT UNDER SECTION 7 ¿ PROCESSED
Tuesday, August 16, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, August 3, 2016TEAS SECTION 8 RECEIVED
Wednesday, August 3, 2016TEAS SECTION 7 REQUEST RECEIVED
Monday, October 12, 2015COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, December 17, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 5, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, October 27, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, October 27, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 17, 2012APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 17, 2012TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, October 12, 2010REGISTERED-PRINCIPAL REGISTER
Saturday, September 4, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, September 3, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Thursday, September 2, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, August 30, 2010STATEMENT OF USE PROCESSING COMPLETE
Friday, August 27, 2010USE AMENDMENT FILED
Friday, August 27, 2010TEAS STATEMENT OF USE RECEIVED
Thursday, June 10, 2010DIVISIONAL PROCESSING COMPLETE
Friday, June 4, 2010DIVISIONAL REQUEST RECEIVED
Friday, June 4, 2010TEAS REQUEST TO DIVIDE RECEIVED
Friday, March 26, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, March 25, 2010EXTENSION 2 GRANTED
Tuesday, February 23, 2010EXTENSION 2 FILED
Thursday, March 25, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, February 23, 2010TEAS EXTENSION RECEIVED
Thursday, August 27, 2009EXTENSION 1 GRANTED
Thursday, August 27, 2009EXTENSION 1 FILED
Thursday, August 27, 2009TEAS EXTENSION RECEIVED
Tuesday, March 17, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 23, 2008PUBLISHED FOR OPPOSITION
Wednesday, December 3, 2008NOTICE OF PUBLICATION
Thursday, November 20, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 19, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 19, 2008EXAMINER'S AMENDMENT ENTERED
Wednesday, November 19, 2008NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, November 19, 2008EXAMINERS AMENDMENT E-MAILED
Wednesday, November 19, 2008EXAMINERS AMENDMENT -WRITTEN
Wednesday, November 19, 2008PREVIOUS ALLOWANCE COUNT WITHDRAWN
Wednesday, November 19, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, November 13, 2008PREVIOUS ALLOWANCE COUNT WITHDRAWN
Friday, November 7, 2008WITHDRAWN FROM PUB - OG REVIEW QUERY
Monday, October 27, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, October 24, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, October 21, 2008TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 21, 2008CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, October 21, 2008TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, April 22, 2008NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, April 22, 2008NON-FINAL ACTION E-MAILED
Tuesday, April 22, 2008NON-FINAL ACTION WRITTEN
Tuesday, April 15, 2008ASSIGNED TO EXAMINER
Thursday, February 21, 2008PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Thursday, February 21, 2008ASSIGNED TO LIE
Friday, January 18, 2008TEAS VOLUNTARY AMENDMENT RECEIVED
Thursday, January 17, 2008NEW APPLICATION ENTERED IN TRAM