| Serial Number | 77814455 |
| Word Mark | WE UNDERSTAND |
| Filing Date | Thursday, August 27, 2009 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 21, 2016 |
| Registration Number | 3761282 |
| Registration Date | Tuesday, March 16, 2010 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 29, 2009 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a heart in a square with background design with the words "We Understand" having lines above and below. |
| Goods and Services | Mortgage banking services, namely, funding of residential real estate loans |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 21, 2016 |
| Primary Code | 036 |
| First Use Anywhere Date | Sunday, February 1, 2009 |
| First Use In Commerce Date | Sunday, February 1, 2009 |
| Party Name | UNITED SHORE FINANCIAL SERVICES, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Troy, MI 48083 |
| Party Name | Shore Financial Services, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Birmingham, MI 480121899 |
| Party Name | Shore Financial Services, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Birmingham, MI 480121899 |
| Party Name | Shore Financial Services, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Birmingham, MI 480121899 |
| Event Date | Event Description |
| Friday, October 21, 2016 | CANCELLED SEC. 8 (6-YR) |
| Monday, March 16, 2015 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, November 20, 2014 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, November 20, 2014 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, April 18, 2012 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, March 16, 2010 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 29, 2009 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 29, 2009 | PUBLISHED FOR OPPOSITION |
| Friday, November 20, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, November 20, 2009 | ASSIGNED TO LIE |
| Tuesday, November 3, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, October 27, 2009 | ASSIGNED TO EXAMINER |
| Thursday, September 3, 2009 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Wednesday, September 2, 2009 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Tuesday, September 1, 2009 | NEW APPLICATION ENTERED IN TRAM |