WE PUT LIVES IN FOCUS Trademark

Trademark Overview


On Wednesday, February 12, 2014, a trademark application was filed for WE PUT LIVES IN FOCUS with the United States Patent and Trademark Office. The USPTO has given the WE PUT LIVES IN FOCUS trademark a serial number of 86191352. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, September 5, 2025. This trademark is owned by JFJ Eyecare, Ltd.. The WE PUT LIVES IN FOCUS trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail optical store services featuring eyewear and eyewear accessories
we put lives in focus

General Information


Serial Number86191352
Word MarkWE PUT LIVES IN FOCUS
Filing DateWednesday, February 12, 2014
Status710 - CANCELLED - SECTION 8
Status DateFriday, September 5, 2025
Registration Number4690978
Registration DateTuesday, February 24, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 9, 2014

Trademark Statements


Goods and ServicesRetail optical store services featuring eyewear and eyewear accessories

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 5, 2025
Primary Code035
First Use Anywhere DateSunday, November 30, 2008
First Use In Commerce DateSunday, November 30, 2008

Trademark Owner History


Party NameECP ILLINOIS, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCLARKSON VALLEY, MO 63011

Party NameJFJ Eyecare, Ltd.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSwansea, IL 62226

Party NameJFJ Eyecare, Ltd.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSwansea, IL 62226

Party NameJFJ Eyecare, Ltd.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSwansea, IL 62226

Trademark Events


Event DateEvent Description
Saturday, February 15, 2014NEW APPLICATION ENTERED
Monday, February 24, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, April 15, 2014ASSIGNED TO EXAMINER
Friday, April 18, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, April 18, 2014NON-FINAL ACTION WRITTEN
Friday, April 18, 2014NON-FINAL ACTION E-MAILED
Saturday, November 1, 2014ASSIGNED TO LIE
Saturday, November 1, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, December 9, 2014PUBLISHED FOR OPPOSITION
Tuesday, February 24, 2015REGISTERED-PRINCIPAL REGISTER
Tuesday, October 14, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, October 14, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 15, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, October 16, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 19, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 9, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, October 26, 2016AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, December 23, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, May 2, 2018TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, February 24, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, February 26, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, June 5, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, July 23, 2020REVIEW OF CORRESPONDENCE COMPLETE - ADDRESS UPDATED
Monday, August 10, 2020TEAS SECTION 8 & 15 RECEIVED
Thursday, October 1, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, December 23, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 2, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, February 24, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, September 5, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, December 8, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, October 2, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED