WE MAKE IT. YOU OWN IT. Trademark

Trademark Overview


On Tuesday, December 3, 2024, a trademark application was filed for WE MAKE IT. YOU OWN IT. with the United States Patent and Trademark Office. The USPTO has given the WE MAKE IT. YOU OWN IT. trademark a serial number of 98882054. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Wednesday, July 16, 2025. This trademark is owned by Helen of Troy Limited. The WE MAKE IT. YOU OWN IT. trademark is filed in the Advertising, Business and Retail Services and Houseware & Glass Products categories with the following description:

On-line retail store services featuring drinkware, insulated drinkware, travel drinkware, insulated travel drinkware, tumblers, insulated tumblers, drinking vessels, insulated drinking vessels, growlers, insulated growlers, insulated water bottles, water bottles, bottles sold empty, personal fluid drinking systems comprised of a drinking reservoir, a drinking tube, a mouthpiece, drinking reservoirs for personal fluid drinking systems, coffee and tea mugs, insulated mugs for beverages, travel mugs, beer and pint drinking glasses, insulated beer and pint drinking glasses, cups, insulated cups, wine cups, insulated wine cups, hydration bags, sports bottles sold empty, insulated containers for food, thermal insulated drinkware and food containers, lunch boxes, insulated lunch boxes, lunch bags not of paper, insulated lunch bags, thermal insulated bags for food or beverages, non-electric portable coolers, non-electric coolers for beverages, insulated back packs for food or beverages, soft s...

Drinkware; insulated drinkware; travel drinkware; insulated travel drinkware; tumblers; insulated tumblers; drinking vessels; insulated drinking vessels; growlers; insulated growlers; bottles sold empty; personal fluid drinking systems comprised of a drinking reservoir, a drinking tube, a mouthpiece; drinking reservoirs for personal fluid drinking systems; coffee and tea mugs; insulated mugs for beverages; travel mugs; beer and pint drinking glasses; insulated beer and pint drinking glasses; cups; insulated cups; wine cups; insulated wine cups; sports bottles sold empty; insulated containers for food; thermal insulated drinkware and food containers; lunch boxes, insulated lunch boxes; lunch bags not of paper; insulated lunch bags; thermal insulated bags for food or beverages; non-electric portable coolers; non-electric coolers for beverages; insulated backpacks for food or beverages; soft sided coolers for food or beverages; insulated tote bags for food or beverages; reusable ice packs...

General Information


Serial Number98882054
Word MarkWE MAKE IT. YOU OWN IT.
Filing DateTuesday, December 3, 2024
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateWednesday, July 16, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, August 5, 2025

Trademark Statements


Pseudo MarkWE MAKE IT YOU OWN IT
Goods and ServicesOn-line retail store services featuring drinkware, insulated drinkware, travel drinkware, insulated travel drinkware, tumblers, insulated tumblers, drinking vessels, insulated drinking vessels, growlers, insulated growlers, insulated water bottles, water bottles, bottles sold empty, personal fluid drinking systems comprised of a drinking reservoir, a drinking tube, a mouthpiece, drinking reservoirs for personal fluid drinking systems, coffee and tea mugs, insulated mugs for beverages, travel mugs, beer and pint drinking glasses, insulated beer and pint drinking glasses, cups, insulated cups, wine cups, insulated wine cups, hydration bags, sports bottles sold empty, insulated containers for food, thermal insulated drinkware and food containers, lunch boxes, insulated lunch boxes, lunch bags not of paper, insulated lunch bags, thermal insulated bags for food or beverages, non-electric portable coolers, non-electric coolers for beverages, insulated back packs for food or beverages, soft sided coolers for food or beverages, tote bags, insulated tote bags, sling bags, sling bags for drinkware, backpacks, hydration backpacks, all purpose carrying bags, reusable ice packs, food jars, insulated food jars, thermally insulated containers for food or beverages, food storage containers, straws for drinking, straws for drinkware, dish drying racks, bottle drying racks, brushes for cleaning, brushes for cleaning drinkware, brushes for cleaning straws, plates and bowls, serving bowls, serving platters, cutting boards, serving spoons, servingware for serving food and drinks, non-electric coffee makers, non-electric french presses, insulated shaker bottles, tea infusers, forks, spoons and knives, flatware sets, lids for drinkware, plastic lids, lids with drinking straws, lids with carry handles, closeable lids for drinkware, bottle boots, stickers, hand tools for removing carrying handles, collars for drinkware.
Goods and ServicesDrinkware; insulated drinkware; travel drinkware; insulated travel drinkware; tumblers; insulated tumblers; drinking vessels; insulated drinking vessels; growlers; insulated growlers; bottles sold empty; personal fluid drinking systems comprised of a drinking reservoir, a drinking tube, a mouthpiece; drinking reservoirs for personal fluid drinking systems; coffee and tea mugs; insulated mugs for beverages; travel mugs; beer and pint drinking glasses; insulated beer and pint drinking glasses; cups; insulated cups; wine cups; insulated wine cups; sports bottles sold empty; insulated containers for food; thermal insulated drinkware and food containers; lunch boxes, insulated lunch boxes; lunch bags not of paper; insulated lunch bags; thermal insulated bags for food or beverages; non-electric portable coolers; non-electric coolers for beverages; insulated backpacks for food or beverages; soft sided coolers for food or beverages; insulated tote bags for food or beverages; reusable ice packs used to keep food and drink cold; food jars, namely, household containers for foods; insulated food jars, namely, insulated containers for food ; thermally insulated containers for food or beverages; food storage containers; straws for drinking; straws for drinkware; dish drying racks; bottle drying racks in the nature of dish drying racks; brushes for cleaning for household use; brushes for cleaning drinkware; brushes for cleaning straws; plates and bowls; serving bowls; serving platters; cutting boards; serving spoons; servingware for serving food and drinks; non-electric coffee makers; non-electric french presses; insulated shaker bottles; tea infusers; water bottles sold empty; insulated water bottles sold empty; Hydration packs containing a fluid reservoir, delivery tube, and mouthpiece; Bottle cleaning brushes.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, December 3, 2024
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateTuesday, December 3, 2024
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameKaz Europe Sàrl
Party Type11 - New Owner Before Publication
Legal Entity Type16 - Limited Liability Company
AddressBUSSIGNY 1030
CH

Party NameHelen of Troy Limited
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSt. Michael BB14004
BB

Trademark Events


Event DateEvent Description
Tuesday, December 3, 2024NEW APPLICATION ENTERED
Thursday, April 24, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, May 15, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, May 22, 2025ASSIGNED TO EXAMINER
Friday, May 23, 2025PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Friday, May 23, 2025TEAS VOLUNTARY AMENDMENT RECEIVED
Wednesday, May 28, 2025NON-FINAL ACTION WRITTEN
Wednesday, May 28, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, May 28, 2025NON-FINAL ACTION E-MAILED
Monday, June 30, 2025EXAMINERS AMENDMENT E-MAILED
Monday, June 30, 2025EXAMINER'S AMENDMENT ENTERED
Monday, June 30, 2025EXAMINERS AMENDMENT -WRITTEN
Monday, June 30, 2025NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, June 30, 2025APPROVED FOR PUB - PRINCIPAL REGISTER