WE LIVE AND BREATHE HEAVY DUTY Trademark

Trademark Overview


On Friday, June 27, 2008, a trademark application was filed for WE LIVE AND BREATHE HEAVY DUTY with the United States Patent and Trademark Office. The USPTO has given the WE LIVE AND BREATHE HEAVY DUTY trademark a serial number of 77509546. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, March 27, 2020. This trademark is owned by FleetPride, Inc.. The WE LIVE AND BREATHE HEAVY DUTY trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:

Truck and trailer services for truck and trailer repair businesses, namely, providing warranties on parts purchased from trademark owner and installed as part of truck and trailer repairs

Truck and trailer services for truck and trailer repair businesses, namely, advertising services in the nature of promoting the goods and services of truck and trailer repair businesses by providing in-store advertising materials, providing press releases, providing trade journal advertisements, participating in industry trade shows, providing marketing services in the nature of direct marketing advertising for others, and providing rebate programs in the nature of processing manufacturer's rebates; truck and trailer services for truck and trailer repair businesses, namely, providing business information relating to truck and trailer repair service businesses
we live and breathe heavy duty

General Information


Serial Number77509546
Word MarkWE LIVE AND BREATHE HEAVY DUTY
Filing DateFriday, June 27, 2008
Status800 - REGISTERED AND RENEWED
Status DateFriday, March 27, 2020
Registration Number3668390
Registration DateTuesday, August 18, 2009
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 2, 2009

Trademark Statements


Goods and ServicesTruck and trailer services for truck and trailer repair businesses, namely, providing warranties on parts purchased from trademark owner and installed as part of truck and trailer repairs
Goods and ServicesTruck and trailer services for truck and trailer repair businesses, namely, advertising services in the nature of promoting the goods and services of truck and trailer repair businesses by providing in-store advertising materials, providing press releases, providing trade journal advertisements, participating in industry trade shows, providing marketing services in the nature of direct marketing advertising for others, and providing rebate programs in the nature of processing manufacturer's rebates; truck and trailer services for truck and trailer repair businesses, namely, providing business information relating to truck and trailer repair service businesses

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 1, 2008
Primary Code035
First Use Anywhere DateWednesday, November 30, 2005
First Use In Commerce DateWednesday, November 30, 2005

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 1, 2008
Primary Code036
First Use Anywhere DateWednesday, November 30, 2005
First Use In Commerce DateWednesday, November 30, 2005

Trademark Owner History


Party NameFleetPride, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressIrving, TX 75039

Party NameFleetPride, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressThe Woodlands, TX 77381

Party NameFleetPride, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressThe Woodlands, TX 77381

Trademark Events


Event DateEvent Description
Monday, October 6, 2008NON-FINAL ACTION WRITTEN
Tuesday, July 1, 2008NEW APPLICATION ENTERED
Wednesday, October 1, 2008ASSIGNED TO EXAMINER
Monday, October 6, 2008NON-FINAL ACTION E-MAILED
Monday, October 6, 2008NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 27, 2009EXAMINER'S AMENDMENT ENTERED
Monday, April 6, 2009TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, April 6, 2009ASSIGNED TO LIE
Monday, April 6, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, April 6, 2009TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, April 27, 2009EXAMINERS AMENDMENT -WRITTEN
Monday, April 27, 2009EXAMINERS AMENDMENT E-MAILED
Monday, April 27, 2009NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, July 23, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, July 23, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 23, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, July 23, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 18, 2015TEAS SECTION 8 & 15 RECEIVED
Monday, April 27, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, April 27, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 13, 2009NOTICE OF PUBLICATION
Tuesday, June 2, 2009PUBLISHED FOR OPPOSITION
Tuesday, August 18, 2009REGISTERED-PRINCIPAL REGISTER
Wednesday, December 14, 2011ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, November 28, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 5, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, September 19, 2015REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, April 25, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, April 25, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 18, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, September 19, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, September 19, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, July 7, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, August 18, 2018COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, December 26, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, January 30, 2020TEAS SECTION 8 & 9 RECEIVED
Friday, March 27, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, March 27, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, March 27, 2020REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, March 27, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, October 25, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, September 18, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY