WE KEEP INSURANCE SIMPLE. Trademark

Trademark Overview


On Tuesday, October 10, 2006, a trademark application was filed for WE KEEP INSURANCE SIMPLE. with the United States Patent and Trademark Office. The USPTO has given the WE KEEP INSURANCE SIMPLE. trademark a serial number of 76667222. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, April 24, 2019. This trademark is owned by FBL FINANCIAL GROUP, INC.. The WE KEEP INSURANCE SIMPLE. trademark is filed in the Insurance & Financial Services category with the following description:

Insurance underwriting and administration services in the fields of life, health, property and casualty, and annuities
we keep insurance simple.

General Information


Serial Number76667222
Word MarkWE KEEP INSURANCE SIMPLE.
Filing DateTuesday, October 10, 2006
Status800 - REGISTERED AND RENEWED
Status DateWednesday, April 24, 2019
Registration Number3635671
Registration DateTuesday, June 9, 2009
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 8, 2007

Trademark Statements


Goods and ServicesInsurance underwriting and administration services in the fields of life, health, property and casualty, and annuities

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, October 17, 2006
Primary Code036
First Use Anywhere DateThursday, September 18, 2008
First Use In Commerce DateThursday, September 18, 2008

Trademark Owner History


Party NameFBL FINANCIAL GROUP, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameFBL FINANCIAL GROUP, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameFBL FINANCIAL GROUP, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Trademark Events


Event DateEvent Description
Thursday, May 19, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 19, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, May 19, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, May 19, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, May 19, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 19, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 24, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, April 24, 2019REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, April 24, 2019REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, April 24, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, March 21, 2019TEAS SECTION 8 & 9 RECEIVED
Monday, June 15, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED
Monday, June 15, 2015REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, June 15, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, May 28, 2015TEAS SECTION 8 & 15 RECEIVED
Thursday, May 28, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 9, 2009REGISTERED-PRINCIPAL REGISTER
Monday, May 4, 2009LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, May 1, 2009ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, April 27, 2009AMENDMENT FROM APPLICANT ENTERED
Monday, April 27, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, April 24, 2009PAPER RECEIVED
Friday, March 13, 2009NON-FINAL ACTION MAILED
Thursday, March 12, 2009SU - NON-FINAL ACTION - WRITTEN
Friday, February 20, 2009STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 21, 2009USE AMENDMENT FILED
Friday, February 20, 2009CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, January 26, 2009TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, January 21, 2009PAPER RECEIVED
Tuesday, July 15, 2008SOU EXTENSION 2 GRANTED
Tuesday, July 15, 2008SOU EXTENSION 2 FILED
Tuesday, July 15, 2008TEAS EXTENSION RECEIVED
Wednesday, January 16, 2008SOU EXTENSION 1 GRANTED
Wednesday, January 16, 2008SOU EXTENSION 1 FILED
Wednesday, January 16, 2008TEAS EXTENSION RECEIVED
Tuesday, July 31, 2007NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 8, 2007PUBLISHED FOR OPPOSITION
Wednesday, April 18, 2007NOTICE OF PUBLICATION
Monday, March 12, 2007LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, March 12, 2007ASSIGNED TO LIE
Tuesday, February 13, 2007APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, February 12, 2007ASSIGNED TO EXAMINER
Saturday, October 21, 2006APPLICATION FILING RECEIPT MAILED
Tuesday, October 17, 2006NEW APPLICATION ENTERED IN TRAM