WE DIDN'T INVENT SHOES, WE JUST MADE THEM BETTER Trademark
Trademark Overview
On Wednesday, April 16, 2025, a trademark application was filed for WE DIDN'T INVENT SHOES, WE JUST MADE THEM BETTER with the United States Patent and Trademark Office. The USPTO has given the WE DIDN'T INVENT SHOES, WE JUST MADE THEM BETTER trademark a serial number of 99140930. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, December 16, 2025. This trademark is owned by Skechers U.S.A., Inc. II. The WE DIDN'T INVENT SHOES, WE JUST MADE THEM BETTER trademark is filed in the Clothing & Apparel Products category with the following description:
Footwear
General Information
| Serial Number | 99140930 |
| Word Mark | WE DIDN'T INVENT SHOES, WE JUST MADE THEM BETTER |
| Filing Date | Wednesday, April 16, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, December 16, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 21, 2025 |
Trademark Statements
| Goods and Services | Footwear |
| Pseudo Mark | WE DID NOT INVENT SHOES WE JUST MADE THEM BETTER |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 16, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Skechers U.S.A., Inc. II |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Manhattan Beach, CA 90266 |
| Party Name | Skechers U.S.A., Inc. II |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Manhattan Beach, CA 90266 |
Trademark Events
| Event Date | Event Description |
| Wednesday, April 16, 2025 | NEW APPLICATION ENTERED |
| Wednesday, April 16, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, August 25, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 11, 2025 | ASSIGNED TO EXAMINER |
| Monday, September 22, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 15, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 21, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 21, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 16, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |