| Serial Number | 87377300 |
| Word Mark | WE BELIEVE IN BETTER LIGHT |
| Filing Date | Monday, March 20, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 8, 2024 |
| Registration Number | 5451080 |
| Registration Date | Tuesday, April 24, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 6, 2018 |
| Description of Mark | The mark consists of the words "WE BELIEVE IN" in white over a horizonal spectrum of yellow, orange, red, purple, blue, green and yellow. Under the horizontal spectrum are the words "BETTER LIGHT" in white. The words "WE BELIEVE IN BETTER LIGHT" and the spectrum appear on a blue background. |
| Indication of Colors claimed | The color(s) yellow, orange, red, blue, green, purple and white is/are claimed as a feature of the mark. |
| Goods and Services | LED lamps; light bulbs; lighting fixtures |
| International Class | 011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes. |
| US Class Codes | 013, 021, 023, 031, 034 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 8, 2024 |
| Primary Code | 011 |
| First Use Anywhere Date | Wednesday, August 31, 2016 |
| First Use In Commerce Date | Wednesday, August 31, 2016 |
| Party Name | CREE LIGHTING USA LLC |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | RACINE, WI 53406 |
| Party Name | IDEAL INDUSTRIES LIGHTING LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | SYCAMORE, IL 60178 |
| Party Name | Cree, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Durham, NC 27703 |
| Party Name | Cree, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Durham, NC 27703 |
| Party Name | Cree, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Durham, NC 27703 |
| Event Date | Event Description |
| Thursday, March 23, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 24, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, March 23, 2017 | NEW APPLICATION ENTERED |
| Tuesday, June 13, 2017 | ASSIGNED TO EXAMINER |
| Thursday, June 15, 2017 | NON-FINAL ACTION E-MAILED |
| Thursday, June 15, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, December 28, 2017 | ASSIGNED TO LIE |
| Thursday, January 4, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 17, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 6, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 6, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 24, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, August 14, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, June 15, 2017 | NON-FINAL ACTION WRITTEN |
| Friday, December 15, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, December 29, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, December 29, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 18, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 18, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 18, 2020 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Wednesday, March 18, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, March 18, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, March 18, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Saturday, May 30, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, April 24, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, November 8, 2024 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, November 22, 2023 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, May 30, 2020 | REVIEW OF CORRESPONDENCE COMPLETE - INFORMATION MADE OF RECORD |
| Wednesday, May 18, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |