WE BELIEVE IN BETTER Trademark

Trademark Overview


On Wednesday, July 13, 2016, a trademark application was filed for WE BELIEVE IN BETTER with the United States Patent and Trademark Office. The USPTO has given the WE BELIEVE IN BETTER trademark a serial number of 87102710. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Saturday, July 22, 2023. This trademark is owned by Cousins Submarines, Inc.. The WE BELIEVE IN BETTER trademark is filed in the Advertising, Business and Retail Services and Restaurant & Hotel Services categories with the following description:

Offering franchising business management assistance in the establishment and operation of restaurants

Restaurant services, catering services, carry-out restaurant services
we believe in better

General Information


Serial Number87102710
Word MarkWE BELIEVE IN BETTER
Filing DateWednesday, July 13, 2016
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateSaturday, July 22, 2023
Registration Number5372614
Registration DateTuesday, January 9, 2018
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 24, 2017

Trademark Statements


Goods and ServicesOffering franchising business management assistance in the establishment and operation of restaurants
Goods and ServicesRestaurant services, catering services, carry-out restaurant services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, March 17, 2017
Primary Code035
First Use Anywhere DateMonday, August 31, 2015
First Use In Commerce DateMonday, August 31, 2015

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, July 19, 2016
Primary Code043
First Use Anywhere DateMonday, August 31, 2015
First Use In Commerce DateMonday, August 31, 2015

Trademark Owner History


Party NameCousins Submarines, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMenomonee Falls, WI 53051

Party NameCousins Submarines, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMenomonee Falls, WI 53051

Party NameCousins Submarines, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMenomonee Falls, WI 53051

Trademark Events


Event DateEvent Description
Saturday, July 22, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, July 22, 2023REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, July 22, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, January 26, 2023TEAS SECTION 8 & 15 RECEIVED
Monday, January 9, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, January 9, 2018REGISTERED-PRINCIPAL REGISTER
Tuesday, October 24, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 24, 2017PUBLISHED FOR OPPOSITION
Wednesday, October 4, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 19, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Sunday, September 17, 2017ASSIGNED TO LIE
Monday, September 11, 2017TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Sunday, March 19, 2017NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Sunday, March 19, 2017LETTER OF SUSPENSION E-MAILED
Sunday, March 19, 2017SUSPENSION LETTER WRITTEN
Friday, March 17, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, March 16, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, March 16, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, September 17, 2016NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, September 17, 2016NON-FINAL ACTION E-MAILED
Saturday, September 17, 2016NON-FINAL ACTION WRITTEN
Saturday, September 17, 2016ASSIGNED TO EXAMINER
Tuesday, July 19, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED