WE ARE THE GAME Trademark

Trademark Overview


On Thursday, June 1, 2006, a trademark application was filed for WE ARE THE GAME with the United States Patent and Trademark Office. The USPTO has given the WE ARE THE GAME trademark a serial number of 78898082. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 4, 2013. This trademark is owned by The National Collegiate Athletic Association. The WE ARE THE GAME trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, Advertising, Business and Retail Services, and Education & Entertainment Services categories with the following description:

Pre-recorded DVD's featuring collegiate basketball

Publications in the field of collegiate basketball, namely, souvenir books

Association services, namely promoting awareness of collegiate basketball

Entertainment services in the nature of athletic contests, games, tournaments, exhibitions and events
we are the game

General Information


Serial Number78898082
Word MarkWE ARE THE GAME
Filing DateThursday, June 1, 2006
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 4, 2013
Registration Number3213502
Registration DateTuesday, February 27, 2007
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 12, 2006

Trademark Statements


Goods and ServicesPre-recorded DVD's featuring collegiate basketball
Goods and ServicesPublications in the field of collegiate basketball, namely, souvenir books
Goods and ServicesAssociation services, namely promoting awareness of collegiate basketball
Goods and ServicesEntertainment services in the nature of athletic contests, games, tournaments, exhibitions and events

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 4, 2013
Primary Code009
First Use Anywhere DateMonday, October 10, 2005
First Use In Commerce DateMonday, October 10, 2005

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 4, 2013
Primary Code016
First Use Anywhere DateMonday, October 10, 2005
First Use In Commerce DateThursday, October 20, 2005

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 4, 2013
Primary Code035
First Use Anywhere DateFriday, April 1, 2005
First Use In Commerce DateFriday, April 1, 2005

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 4, 2013
Primary Code041
First Use Anywhere DateFriday, April 1, 2005
First Use In Commerce DateFriday, April 1, 2005

Trademark Owner History


Party NameThe National Collegiate Athletic Association
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressIndianapolis, IN 46206

Party NameThe National Collegiate Athletic Association
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressIndianapolis, IN 46206

Party NameThe National Collegiate Athletic Association
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressIndianapolis, IN 46206

Trademark Events


Event DateEvent Description
Friday, October 4, 2013CANCELLED SEC. 8 (6-YR)
Tuesday, February 27, 2007REGISTERED-PRINCIPAL REGISTER
Tuesday, December 12, 2006PUBLISHED FOR OPPOSITION
Wednesday, November 22, 2006NOTICE OF PUBLICATION
Wednesday, October 18, 2006LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, October 16, 2006ASSIGNED TO LIE
Friday, October 6, 2006APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 6, 2006EXAMINER'S AMENDMENT ENTERED
Friday, October 6, 2006EXAMINERS AMENDMENT E-MAILED
Friday, October 6, 2006EXAMINERS AMENDMENT -WRITTEN
Friday, September 15, 2006PRIORITY ACTION E-MAILED
Friday, September 15, 2006PRIORITY ACTION WRITTEN
Friday, September 15, 2006ASSIGNED TO EXAMINER
Tuesday, June 6, 2006NEW APPLICATION ENTERED IN TRAM