WE ARE BETTER OUTSIDE Trademark

Trademark Overview


On Wednesday, July 24, 2019, a trademark application was filed for WE ARE BETTER OUTSIDE with the United States Patent and Trademark Office. The USPTO has given the WE ARE BETTER OUTSIDE trademark a serial number of 88533848. The federal status of this trademark filing is REGISTERED as of Tuesday, September 8, 2020. This trademark is owned by General Mills Marketing, Inc.. The WE ARE BETTER OUTSIDE trademark is filed in the Staple Food Products category with the following description:

Cereal-based snack food; Grain-based food bars
we are better outside

General Information


Serial Number88533848
Word MarkWE ARE BETTER OUTSIDE
Filing DateWednesday, July 24, 2019
Status700 - REGISTERED
Status DateTuesday, September 8, 2020
Registration Number6148974
Registration DateTuesday, September 8, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 26, 2019

Trademark Statements


Goods and ServicesCereal-based snack food; Grain-based food bars

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, August 1, 2019
Primary Code030
First Use Anywhere DateSunday, March 1, 2020
First Use In Commerce DateSunday, March 1, 2020

Trademark Owner History


Party NameGeneral Mills Marketing, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMINNEAPOLIS, MN 55426

Party NameGeneral Mills Marketing, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55426

Party NameGeneral Mills Marketing, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55426

Trademark Events


Event DateEvent Description
Thursday, August 1, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, October 15, 2019ASSIGNED TO EXAMINER
Tuesday, November 26, 2019PUBLISHED FOR OPPOSITION
Tuesday, November 26, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, January 10, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, January 10, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 29, 2019NEW APPLICATION ENTERED
Thursday, October 24, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 6, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 21, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, June 12, 2020ASSIGNED TO EXAMINER
Monday, June 22, 2020TEAS STATEMENT OF USE RECEIVED
Monday, June 22, 2020USE AMENDMENT FILED
Friday, July 10, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, July 20, 2020STATEMENT OF USE PROCESSING COMPLETE
Tuesday, August 4, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, August 5, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, September 8, 2020REGISTERED-PRINCIPAL REGISTER
Monday, December 12, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, December 12, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, December 12, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, December 12, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, September 8, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, December 12, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, December 12, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED