| Serial Number | 99243096 |
| Word Mark | WA-CHAA! HONOR EXPERTISE SHANDONG |
| Filing Date | Thursday, June 19, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, March 3, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 3, 2026 |
| Description of Mark | The mark consists of an outer circle containing the words WA-CHAA! at the top, Chinese characters below the words WA-CHAA! and at the side of the circle, HONOR EXPERTISE at the bottom of the circle with Chinese characters separating the words HONOR EXPERTISE, an inner circle with a globe with two upright hands with the index finger pointed upwards, an arrow below the outer circle with Chinese characters and the word SHANDONG in the arrow. |
| Goods and Services | Clothing, namely, t-shirts, sports jerseys, pants, headwear, caps being headwear, shoes, boots, socks, belts as clothing, headbands, scarves, headscarves. |
| Goods and Services | Film production, other than advertising films; film distribution; video editing services for events; entertainment services, namely, organizing and conducting seminars in the field of film production, provided in virtual environments; providing online videos, not downloadable in the field of film production; providing entertainment information in the field of film production; arranging and conducting of social entertainment events; providing user ratings for entertainment or cultural purposes. |
| Goods and Services | Processed peanuts; processed peanut-based snack foods; spicy flavored nuts; fish products, namely, fish-based snack foods, processed fish; preserved chili peppers; dried hot peppers; fried chili peppers; chili-based snack food; peanut butter; spicy peanut butter. |
| Pseudo Mark | WA CHAA HONOR EXPERTISE SHANDONG |
| NOT AVAILABLE | the Chinese characters that transliterate to MA LA HUA SHENG |
| NOT AVAILABLE | The Chinese characters in this mark transliterate to MA LA and this means SPICY in English. The Chinese characters in this mark transliterate to HUA SHENG and this means PEANUTS in English. The Chinese characters in this mark transliterate to RONG YU YU ZHUAN YE and this means HONOR AND EXPERTISE in English. The Chinese characters in this mark transliterate to SHAN DONG and this has no meaning in a foreign language. |
| Goods and Services | Dried chili pepper as seasoning; seasonings; crispy chili paste as condiments, namely, chili pepper flakes for use as a seasoning; scorched rice, namely, cooked rice; rice-based snack food; crackers. |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 19, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 19, 2025 |
| Primary Code | 029 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 19, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 19, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Shinho Holdings Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Tortola VG1110 VG |
| Party Name | Shinho Holdings Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Tortola VG1110 VG |
| Event Date | Event Description |
| Thursday, June 19, 2025 | NEW APPLICATION ENTERED |
| Thursday, June 19, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, October 27, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, October 27, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, November 6, 2025 | ASSIGNED TO EXAMINER |
| Friday, November 14, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, November 14, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, November 14, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, January 19, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, January 19, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 19, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, February 9, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 25, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 3, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 3, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |