VMLY&R Trademark

Trademark Overview


On Monday, October 29, 2018, a trademark application was filed for VMLY&R with the United States Patent and Trademark Office. The USPTO has given the VMLY&R trademark a serial number of 88173514. The federal status of this trademark filing is REGISTERED as of Tuesday, January 12, 2021. This trademark is owned by WPP Properties. The VMLY&R trademark is filed in the Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Design services, namely, graphic art, website and packaging design for others; computer services, namely, computer software consultation, design, development and hosting of websites for others, installation of computer software and updating computer software; product design and development in the field of packaged goods and other consumer products; editing services for computer programs, namely, updating of computer programs for third parties; art studio services, namely, visual design services in the nature of designing visual elements for online, broadcast, print, outdoor, and other communication media; industrial design services; design of packaging materials; graphic arts designing; interior design services; fashion design consulting services; architectural services; technical project studies, namely, engineering studies in the nature of technical project planning for new products; research and development of new products for others; development of online computer software systems ...

Film, television, radio and video program production services; post-production editing services, namely, copy editing, film editing, video editing, written text editing; training, and teaching services in the field of advertising and marketing; production and post-production editing services for audio and video communications in the field of music, videos and film and all public communication means in the nature of speech writing for non-advertising purposes, all in the nature of multimedia entertainment content not for television commercials or advertising; educational services, namely, organizing and conducting courses, exhibitions, conferences, workshops, symposiums, and training in the field of advertising and marketing; special event planning services for social entertainment and educational events; media program production, namely, print, video, film and audio pre and post production being the creation, development, recording and editing services for media content, location scout...

Advertising agency services; digital advertising, advertising services, namely, creating corporate and brand identity for others; creating corporate logos for others; creating trademarks for others; developing promotional campaigns for business; promotional services in the nature of developing and distributing advertising campaigns through all public communications means, on-line customer-based social media brand marketing services; market analysis and research in the nature of identifying competitors and consumer preferences; publicity consultation services; public relations services; direct mail advertising services; direct marketing services; event marketing, namely, providing marketing of special events; sales promotion services for others; promoting the goods and services of others by word of mouth marketing; customer relationship marketing services; customer relationship management services; preparing promotion and merchandising material for others; preparing audio-visual present...
vmly&r

General Information


Serial Number88173514
Word MarkVMLY&R
Filing DateMonday, October 29, 2018
Status700 - REGISTERED
Status DateTuesday, January 12, 2021
Registration Number6246067
Registration DateTuesday, January 12, 2021
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 22, 2019

Trademark Statements


Goods and ServicesDesign services, namely, graphic art, website and packaging design for others; computer services, namely, computer software consultation, design, development and hosting of websites for others, installation of computer software and updating computer software; product design and development in the field of packaged goods and other consumer products; editing services for computer programs, namely, updating of computer programs for third parties; art studio services, namely, visual design services in the nature of designing visual elements for online, broadcast, print, outdoor, and other communication media; industrial design services; design of packaging materials; graphic arts designing; interior design services; fashion design consulting services; architectural services; technical project studies, namely, engineering studies in the nature of technical project planning for new products; research and development of new products for others; development of online computer software systems in the field of graphic arts; design and development of market research tools in the nature of computer software; computer services, namely, creation of virtual and interactive images, namely, graphic art design services; software design and development, computer programming, computer programming services, and hosting of web sites of others on a computer server for a global computer network; information, research and consultancy services relating to all of the aforesaid services; provision of information relating to the aforesaid; design and development of computer software; updating and maintenance of computer software; installation of computer software and computer programs; development of on-line computer software systems for the storage of electronic data; rental of computer software; hosting websites on the Internet; services of an application service provider, namely, installation, electronic storage, rental, and maintenance of computer application software that allows users to play and program music and entertainment-related audio, video, text and other multimedia content; electronic computerized data storage services; electronic data storage services
Goods and ServicesFilm, television, radio and video program production services; post-production editing services, namely, copy editing, film editing, video editing, written text editing; training, and teaching services in the field of advertising and marketing; production and post-production editing services for audio and video communications in the field of music, videos and film and all public communication means in the nature of speech writing for non-advertising purposes, all in the nature of multimedia entertainment content not for television commercials or advertising; educational services, namely, organizing and conducting courses, exhibitions, conferences, workshops, symposiums, and training in the field of advertising and marketing; special event planning services for social entertainment and educational events; media program production, namely, print, video, film and audio pre and post production being the creation, development, recording and editing services for media content, location scouting services for entertainment purposes; interactive and digital media production, namely, web, video and audio pre and post production services, namely, recording, producing and editing media content for entertainment purposes; art studio services, namely, custom art drawing and graphic design for others; publishing services, namely, multimedia publishing of books, magazines, journals, software, games, films, webisodes, music, and electronic publications; information, advisory and consulting services in relation to all of the aforementioned services
Pseudo MarkVMLY AND R
Goods and ServicesAdvertising agency services; digital advertising, advertising services, namely, creating corporate and brand identity for others; creating corporate logos for others; creating trademarks for others; developing promotional campaigns for business; promotional services in the nature of developing and distributing advertising campaigns through all public communications means, on-line customer-based social media brand marketing services; market analysis and research in the nature of identifying competitors and consumer preferences; publicity consultation services; public relations services; direct mail advertising services; direct marketing services; event marketing, namely, providing marketing of special events; sales promotion services for others; promoting the goods and services of others by word of mouth marketing; customer relationship marketing services; customer relationship management services; preparing promotion and merchandising material for others; preparing audio-visual presentations for use in advertising; preparation of custom advertisements and custom promotional products for others; production of advertising matter and commercials; promotion of the sale of goods and services of others by means of prize draws, competitions and customer incentive recognition and award programs; providing business marketing information; media buying advice services, namely, providing advertising advice relating to the planning, rental, buying and negotiating of advertising and media space and time for others; planning, research and placement of print, radio, television, Internet and website advertising for others; media research and consultancy, namely, advertising analysis of media buys and placement of advertising for others; market research services; conducting market research surveys; statistical analysis and compilation for business purposes; business marketing consulting services in the field of brands, brand creation, brand identity, brand development, brand development and brand positioning, brand equity and brand management; social media strategy focusing on encourage others to create and extend product and brand strategies by building virally engaging marketing solutions and marketing services; business consultancy, namely, advising businesses how to integrate their value chain with social media; business administration and management services; market research, analysis and data analytics services being analysis of market research data and statistics; conducting business and market research surveys; business research and strategic planning services for others in the field of advertising, marketing, communications, social media, promotions and public relations; brand creation, positioning and strategy services; on-line advertising and marketing services; search engine marketing services; compiling of information into computer databases; management of computerized databases; providing a website and an online computerized database in the field of advertising and marketing, featuring information in the field of brands, brand creation, brand development, brand equity and brand management; production and post-production editing services for audio and video communications in the field of videos and all public communication means in the nature of speech writing for advertising purposes, all in the nature of television commercials or advertising; Special event planning services for business events; information, research, advisory and consultation in relation to all of the aforementioned services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, November 13, 2018
Primary Code035
First Use Anywhere DateWednesday, September 26, 2018
First Use In Commerce DateWednesday, September 26, 2018

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, November 13, 2018
Primary Code041
First Use Anywhere DateWednesday, September 26, 2018
First Use In Commerce DateWednesday, September 26, 2018

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, November 13, 2018
Primary Code042
First Use Anywhere DateWednesday, September 26, 2018
First Use In Commerce DateWednesday, September 26, 2018

Trademark Owner History


Party NameWPP Properties
Party Type30 - Original Registrant
Legal Entity Type02 - Partnership
AddressNew York, NY 10007

Party NameWPP Properties
Party Type20 - Owner at Publication
Legal Entity Type02 - Partnership
AddressNew York, NY 10007

Party NameWPP Properties
Party Type10 - Original Applicant
Legal Entity Type02 - Partnership
AddressNew York, NY 10017

Trademark Events


Event DateEvent Description
Thursday, November 1, 2018NEW APPLICATION ENTERED
Tuesday, November 13, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, November 28, 2018ASSIGNED TO EXAMINER
Thursday, November 29, 2018PRIORITY ACTION WRITTEN
Thursday, November 29, 2018PRIORITY ACTION E-MAILED
Thursday, November 29, 2018NOTIFICATION OF PRIORITY ACTION E-MAILED
Thursday, May 23, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, May 28, 2019ASSIGNED TO LIE
Wednesday, June 5, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, June 5, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, July 15, 2019ASSIGNED TO EXAMINER
Monday, August 5, 2019NON-FINAL ACTION WRITTEN
Monday, August 5, 2019NON-FINAL ACTION E-MAILED
Monday, August 5, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, August 23, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, August 23, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, August 24, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, September 16, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 2, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 22, 2019PUBLISHED FOR OPPOSITION
Tuesday, October 22, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 17, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, April 17, 2020TEAS STATEMENT OF USE RECEIVED
Monday, May 4, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, April 17, 2020USE AMENDMENT FILED
Monday, May 4, 2020STATEMENT OF USE PROCESSING COMPLETE
Wednesday, May 27, 2020SU - NON-FINAL ACTION - WRITTEN
Wednesday, May 27, 2020NON-FINAL ACTION E-MAILED
Wednesday, May 27, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, November 24, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, December 2, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 2, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, December 7, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, December 8, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, January 12, 2021REGISTERED-PRINCIPAL REGISTER
Monday, January 12, 2026COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED