| Serial Number | 99474034 |
| Word Mark | VIVA LA DIVA |
| Filing Date | Friday, October 31, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Wednesday, July 15, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 4, 2026 |
| Translation of Words in Mark | The English translation of the Spanish wording "VIVA LA" in the mark is "long live the". |
| Goods and Services | Organizing and conducting concerts and music festivals to celebrate the music and life of a celebrity for cultural and entertainment purposes |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 31, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Sweetcheex Entertainment, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Chatsworth, CA 91311 US |
| Event Date | Event Description |
| Friday, October 31, 2025 | NEW APPLICATION ENTERED |
| Friday, October 31, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, October 31, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, November 20, 2025 | ASSIGNED TO EXAMINER |
| Friday, November 21, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, November 21, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, November 21, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 17, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 17, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, December 17, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, January 6, 2026 | NON-FINAL ACTION WRITTEN |
| Tuesday, January 6, 2026 | NON-FINAL ACTION E-MAILED |
| Tuesday, January 6, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, April 6, 2026 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Monday, April 6, 2026 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Monday, July 6, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, July 6, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 6, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, July 7, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |