
| Serial Number | 72230588 | 
| Word Mark | VIVA AMERICANA | 
| Filing Date | Tuesday, October 19, 1965 | 
| Status | 900 - EXPIRED | 
| Status Date | Saturday, June 30, 2007 | 
| Registration Number | 0815930 | 
| Registration Date | Tuesday, September 27, 1966 | 
| Mark Drawing | 3S11 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) | 
| Published for Opposition Date | Tuesday, July 12, 1966 | 
| Disclaimer | APPLICANT DISCLAIMS THE WORDS "SUPER VALUE" APART FROM THE MARK AS SHOWN. | 
| Goods and Services | WOMEN'S SHOES | 
| International Class | 025 - Clothing, footwear, headgear. | 
| US Class Codes | 039 | 
| Class Status Code | 9 - Expired | 
| Class Status Date | Saturday, June 30, 2007 | 
| Primary Code | 039 | 
| First Use Anywhere Date | Friday, October 8, 1965 | 
| First Use In Commerce Date | Friday, October 8, 1965 | 
| Party Name | UNITED STATES SHOE CORPORATION, THE | 
| Party Type | 30 - Original Registrant | 
| Legal Entity Type | 03 - Corporation | 
| Address | CINCINNATI, OH | 
| Event Date | Event Description | 
| Saturday, June 30, 2007 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 | 
| Saturday, September 27, 1986 | REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS) | 
| Monday, April 7, 1986 | REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8 |