| Serial Number | 77585960 |
| Word Mark | VISUAL BRAND ESSENCE |
| Filing Date | Monday, October 6, 2008 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, June 19, 2020 |
| Registration Number | 3711156 |
| Registration Date | Tuesday, November 17, 2009 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 1, 2009 |
| Disclaimer with Predetermined Text | "VISUAL BRAND" |
| Goods and Services | Business management consulting; business marketing consulting services; advertising, namely, creating corporate logos; identifying and creating corporate and brand identity; business strategic management and planning services; business management planning; consumer research services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, June 19, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, June 1, 2000 |
| First Use In Commerce Date | Thursday, June 1, 2000 |
| Party Name | Wallace/Church Associates, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10017 |
| Party Name | Wallace/Church Associates, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10017 |
| Party Name | Wallace/Church Associates, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10017 |
| Event Date | Event Description |
| Friday, June 19, 2020 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Saturday, November 17, 2018 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, July 5, 2017 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, November 10, 2015 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Tuesday, November 10, 2015 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, November 10, 2015 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, September 22, 2015 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, November 17, 2009 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 1, 2009 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 12, 2009 | NOTICE OF PUBLICATION |
| Thursday, July 30, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, July 30, 2009 | ASSIGNED TO LIE |
| Wednesday, July 22, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, July 6, 2009 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, July 6, 2009 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 6, 2009 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, January 5, 2009 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, January 5, 2009 | NON-FINAL ACTION E-MAILED |
| Monday, January 5, 2009 | NON-FINAL ACTION WRITTEN |
| Monday, January 5, 2009 | ASSIGNED TO EXAMINER |
| Thursday, October 9, 2008 | NEW APPLICATION ENTERED IN TRAM |