| Serial Number | 87196560 |
| Word Mark | VISTO BY COLLECTIVE |
| Filing Date | Friday, October 7, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, March 22, 2024 |
| Registration Number | 5284134 |
| Registration Date | Tuesday, September 12, 2017 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 27, 2017 |
| Goods and Services | Advertising services; Digital advertising services; Advertising consultation; Management of digital advertising for others; Consulting services in the field of digital advertising and advertising strategy; Providing consulting services in the field of media buying; Data collection, data management, and data analysis for others in the field of advertising |
| Goods and Services | Platform as a service (PAAS) featuring computer software platforms for managing programmatic media buying; Platform as a service (PAAS) featuring computer software platforms for use in decision, support, analytics and optimization of interactive advertising and digital media; Providing temporary use of on-line non-downloadable web-based, cloud-based, and online software, for use in providing database management, data analytics and reporting data in the field of digital advertising; Providing temporary use of on-line non-downloadable web-based, cloud-based, and online software, for use in managing advertising campaigns, targeting audiences, delivering, tracking, and reporting ads for advertisers and publishers, and for use in optimizing and analyzing the effectiveness of advertising campaigns |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 22, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, May 20, 2015 |
| First Use In Commerce Date | Wednesday, May 20, 2015 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 22, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, May 20, 2015 |
| First Use In Commerce Date | Wednesday, May 20, 2015 |
| Party Name | ZETA GLOBAL HOLDINGS CORP. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10016 |
| Party Name | COLLECTIVE, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10013 |
| Party Name | COLLECTIVE, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10013 |
| Party Name | COLLECTIVE, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10013 |
| Event Date | Event Description |
| Tuesday, January 17, 2017 | NON-FINAL ACTION WRITTEN |
| Tuesday, October 11, 2016 | NEW APPLICATION ENTERED |
| Thursday, October 13, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, January 17, 2017 | ASSIGNED TO EXAMINER |
| Tuesday, January 17, 2017 | NON-FINAL ACTION E-MAILED |
| Tuesday, January 17, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, February 18, 2018 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED |
| Sunday, February 18, 2018 | WITHDRAWAL OF ATTORNEY GRANTED |
| Wednesday, December 4, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, February 10, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, May 15, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 7, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 27, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 27, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 12, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, September 18, 2024 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, March 22, 2024 | CANCELLED SEC. 8 (6-YR) |