| Serial Number | 77818666 |
| Word Mark | VISIBLE MEASURES |
| Filing Date | Wednesday, September 2, 2009 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 27, 2020 |
| Registration Number | 3777533 |
| Registration Date | Tuesday, April 20, 2010 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 2, 2010 |
| Amendment to a Registration/Renewal Certificate | In the Statement, lines 13-17, is deleted, and, "The mark consists of a stylized blue and black "V" inside an square outlined in black with a white background with rounded corners to depict a computer screen, and to the right the "VISIBLE MEASURES" mark. |
| Indication of Colors claimed | The color(s) blue, black and white is/are claimed as a feature of the mark. |
| Description of Mark | The mark consists of a stylized blue and black "V" inside an square outlined in black with a white background with rounded corners to depict a computer screen, and to the right the "VISIBLE MEASURES" mark. |
| Goods and Services | Providing on-line non-downloadable software for enabling users to quantify and analyze audience engagement and experience with Internet video and interactive advertising |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 27, 2020 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, January 29, 2008 |
| First Use In Commerce Date | Tuesday, January 29, 2008 |
| Party Name | ACUITYADS US INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10003 |
| Party Name | Visible Measures Corp. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Boston, MA 02111 |
| Party Name | Visible Measures Corp. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Boston, MA 02111 |
| Party Name | Visible Measures Corp. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Boston, MA 02111 |
| Event Date | Event Description |
| Friday, November 27, 2020 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Wednesday, April 15, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, April 20, 2019 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Tuesday, December 26, 2017 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, December 26, 2017 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, April 5, 2016 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Tuesday, April 5, 2016 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, April 5, 2016 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, February 9, 2016 | TEAS SECTION 8 & 15 RECEIVED |
| Saturday, July 11, 2015 | AMENDMENT UNDER SECTION 7 ¿ PROCESSED |
| Friday, June 26, 2015 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Monday, April 20, 2015 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, January 22, 2015 | POST REGISTRATION ACTION MAILED - SEC. 7 |
| Tuesday, January 20, 2015 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, January 15, 2015 | TEAS SECTION 7 REQUEST RECEIVED |
| Tuesday, April 24, 2012 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, April 15, 2011 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, April 15, 2011 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, April 20, 2010 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 2, 2010 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 2, 2010 | PUBLISHED FOR OPPOSITION |
| Thursday, December 31, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, December 31, 2009 | ASSIGNED TO LIE |
| Saturday, December 12, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, December 5, 2009 | ASSIGNED TO EXAMINER |
| Wednesday, September 9, 2009 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, September 8, 2009 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Saturday, September 5, 2009 | NEW APPLICATION ENTERED IN TRAM |