VIA VIA BENEFITS Trademark

Trademark Overview


On Thursday, July 20, 2017, a trademark application was filed for VIA VIA BENEFITS with the United States Patent and Trademark Office. The USPTO has given the VIA VIA BENEFITS trademark a serial number of 87536774. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Saturday, February 8, 2025. This trademark is owned by Willis Group Limited. The VIA VIA BENEFITS trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:

providing an online health care insurance plan exchange in the nature of a marketplace that allows employees to evaluate and select health care plans offered by different insurance providers

insurance brokerage and insurance administration of health care benefit plans and employee benefit plans; administration of health savings accounts, financial administration of health reimbursement arrangements, and reimbursable employee accounts; financial consultancy, namely, advisory and consultancy services in the fields of health care benefit plans, employee benefit plans, health savings accounts, health reimbursement arrangements, and reimbursable employee accounts; insurance information and consultancy services, namely, concierge services for retirees in the field of health care benefit plans and government health care plans

providing temporary use of online non-downloadable software used by employers and employees for evaluating and selecting health care plans, accessing and managing health savings accounts, health reimbursement arrangements, and reimbursable employee accounts, and accessing resources and advice regarding health care plans, health care benefits, and other employee benefits; providing temporary use of online non-downloadable software used by employers for managing the outsourcing of health care plan and employee benefit plan administration services

General Information


Serial Number87536774
Word MarkVIA VIA BENEFITS
Filing DateThursday, July 20, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateSaturday, February 8, 2025
Registration Number5581876
Registration DateTuesday, October 9, 2018
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, May 15, 2018

Trademark Statements


Goods and Servicesproviding an online health care insurance plan exchange in the nature of a marketplace that allows employees to evaluate and select health care plans offered by different insurance providers
Indication of Colors claimedThe color(s) blue, green, and magenta is/are claimed as a feature of the mark.
NOT AVAILABLE"BENEFITS"
Goods and Servicesinsurance brokerage and insurance administration of health care benefit plans and employee benefit plans; administration of health savings accounts, financial administration of health reimbursement arrangements, and reimbursable employee accounts; financial consultancy, namely, advisory and consultancy services in the fields of health care benefit plans, employee benefit plans, health savings accounts, health reimbursement arrangements, and reimbursable employee accounts; insurance information and consultancy services, namely, concierge services for retirees in the field of health care benefit plans and government health care plans
Description of MarkThe mark consists of the word "VIA" in stylized letters to the left of the phrase "VIA BENEFITS" in magenta. In the word "VIA", the letter "V" appears in blue, the letter "I" appears in green, and the letter "A" appears in magenta.
Goods and Servicesproviding temporary use of online non-downloadable software used by employers and employees for evaluating and selecting health care plans, accessing and managing health savings accounts, health reimbursement arrangements, and reimbursable employee accounts, and accessing resources and advice regarding health care plans, health care benefits, and other employee benefits; providing temporary use of online non-downloadable software used by employers for managing the outsourcing of health care plan and employee benefit plan administration services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, July 27, 2017
Primary Code035
First Use Anywhere DateTuesday, October 31, 2017
First Use In Commerce DateTuesday, October 31, 2017

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, July 27, 2017
Primary Code036
First Use Anywhere DateTuesday, October 31, 2017
First Use In Commerce DateTuesday, October 31, 2017

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, July 27, 2017
Primary Code042
First Use Anywhere DateTuesday, October 31, 2017
First Use In Commerce DateTuesday, October 31, 2017

Trademark Owner History


Party NameWillis Group Limited
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressLondon EC3M7DQ
GB

Party NameWillis Group Limited
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressLondon EC3M7DQ
GB

Party NameWillis Group Limited
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressLondon EC3M7DQ
GB

Trademark Events


Event DateEvent Description
Monday, July 24, 2017NEW APPLICATION ENTERED
Tuesday, July 25, 2017TEAS VOLUNTARY AMENDMENT RECEIVED
Thursday, July 27, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, August 17, 2017ASSIGNED TO LIE
Wednesday, August 23, 2017PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Wednesday, October 18, 2017ASSIGNED TO EXAMINER
Thursday, October 26, 2017NON-FINAL ACTION WRITTEN
Thursday, October 26, 2017NON-FINAL ACTION E-MAILED
Thursday, October 26, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, March 30, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 30, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, March 31, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, April 6, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 25, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 15, 2018PUBLISHED FOR OPPOSITION
Tuesday, May 15, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 10, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, July 23, 2018TEAS STATEMENT OF USE RECEIVED
Tuesday, August 21, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, July 23, 2018USE AMENDMENT FILED
Tuesday, August 21, 2018STATEMENT OF USE PROCESSING COMPLETE
Wednesday, September 5, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, September 6, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, October 9, 2018REGISTERED-PRINCIPAL REGISTER
Monday, October 9, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, September 27, 2024TEAS SECTION 8 & 15 RECEIVED
Friday, January 24, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, January 24, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, January 24, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, January 24, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, February 8, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, February 8, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, February 8, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, December 3, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 3, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, December 3, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Wednesday, December 3, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 3, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS