VIA NATURAL Trademark

Trademark Overview


On Friday, October 11, 2002, a trademark application was filed for VIA NATURAL with the United States Patent and Trademark Office. The USPTO has given the VIA NATURAL trademark a serial number of 78173655. The federal status of this trademark filing is REGISTERED AND RENEWED as of Sunday, April 6, 2025. This trademark is owned by Universal Beauty Products, Inc.. The VIA NATURAL trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Cosmetics and cleaning preparations, namely, body soap, body wash, hand and body lotion, hand and body cream; hair care preparations, namely, hair colorant, hair dye, shampoo, conditioner, spritz, shine spray, styling gel
via natural

General Information


Serial Number78173655
Word MarkVIA NATURAL
Filing DateFriday, October 11, 2002
Status800 - REGISTERED AND RENEWED
Status DateSunday, April 6, 2025
Registration Number2919796
Registration DateTuesday, January 18, 2005
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 20, 2004

Trademark Statements


Goods and ServicesCosmetics and cleaning preparations, namely, body soap, body wash, hand and body lotion, hand and body cream; hair care preparations, namely, hair colorant, hair dye, shampoo, conditioner, spritz, shine spray, styling gel
Translation of Words in MarkThe English translation of "VIA NATURAL" is "natural way".

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateFriday, October 18, 2002
Primary Code003
First Use Anywhere DateMonday, June 30, 2003
First Use In Commerce DateMonday, June 30, 2003

Trademark Owner History


Party NameUniversal Beauty Products, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressGlendale Heights, IL 60139

Party NameUniversal Beauty Products, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBensenville, IL 60106

Party NameUniversal Beauty Products, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBensenville, IL 60106

Trademark Events


Event DateEvent Description
Tuesday, September 23, 2003PAPER RECEIVED
Wednesday, March 19, 2003ASSIGNED TO EXAMINER
Monday, March 24, 2003NON-FINAL ACTION MAILED
Monday, September 22, 2003CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 27, 2003CASE FILE IN TICRS
Wednesday, November 26, 2003APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 31, 2003NOTICE OF PUBLICATION
Tuesday, September 28, 2004SOU EXTENSION 1 FILED
Tuesday, January 20, 2004PUBLISHED FOR OPPOSITION
Tuesday, April 13, 2004NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, September 28, 2004PAPER RECEIVED
Tuesday, September 28, 2004USE AMENDMENT FILED
Tuesday, September 28, 2004SOU EXTENSION 1 GRANTED
Tuesday, September 28, 2004STATEMENT OF USE PROCESSING COMPLETE
Wednesday, November 17, 2004ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, November 19, 2004ASSIGNED TO LIE
Friday, November 19, 2004LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, January 18, 2005REGISTERED-PRINCIPAL REGISTER
Wednesday, April 2, 2008TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 2, 2008APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, April 7, 2008TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 7, 2008ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, April 10, 2008PAPER RECEIVED
Thursday, April 10, 2008SEC 7 REQUEST FILED
Monday, May 12, 2008ASSIGNED TO PARALEGAL
Tuesday, May 20, 2008POST REGISTRATION ACTION MAILED - SEC. 7
Tuesday, May 20, 2008POST REGISTRATION ACTION MAILED NO RESPONSE REQUIRED
Thursday, January 13, 2011TEAS SECTION 8 & 15 RECEIVED
Saturday, January 29, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, January 29, 2011REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, January 20, 2015TEAS SECTION 8 & 9 RECEIVED
Tuesday, February 3, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, February 3, 2015REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, February 3, 2015REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, February 3, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, February 17, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 17, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, February 17, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, June 27, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, June 27, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, June 27, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, June 27, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, June 27, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 27, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, January 18, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, November 19, 2024TEAS SECTION 8 & 9 RECEIVED
Sunday, April 6, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, April 6, 2025REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Sunday, April 6, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, June 18, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, June 18, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 18, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, June 18, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Sunday, April 6, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED