VERY IMPORTANT BEAUTY INSIDER Trademark

Trademark Overview


On Tuesday, June 30, 2009, a trademark application was filed for VERY IMPORTANT BEAUTY INSIDER with the United States Patent and Trademark Office. The USPTO has given the VERY IMPORTANT BEAUTY INSIDER trademark a serial number of 77770866. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, August 12, 2020. This trademark is owned by Sephora USA, Inc.. The VERY IMPORTANT BEAUTY INSIDER trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail store services in the field of cosmetics, skin care, hair care, and perfumery featuring a bonus incentive program for customers
very important beauty insider

General Information


Serial Number77770866
Word MarkVERY IMPORTANT BEAUTY INSIDER
Filing DateTuesday, June 30, 2009
Status800 - REGISTERED AND RENEWED
Status DateWednesday, August 12, 2020
Registration Number3808377
Registration DateTuesday, June 22, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 8, 2009

Trademark Statements


Goods and ServicesRetail store services in the field of cosmetics, skin care, hair care, and perfumery featuring a bonus incentive program for customers
Disclaimer with Predetermined Text"BEAUTY"

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, November 5, 2009
Primary Code035
First Use Anywhere DateWednesday, July 22, 2009
First Use In Commerce DateWednesday, July 22, 2009

Trademark Owner History


Party NameSEPHORA USA, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105

Party NameSephora USA, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105

Party NameSephora USA, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105

Party NameSephora USA, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105

Trademark Events


Event DateEvent Description
Tuesday, October 3, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, October 3, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, October 3, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, October 3, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, October 3, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, August 12, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, August 12, 2020REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, August 12, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, August 12, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 19, 2020TEAS SECTION 8 & 9 RECEIVED
Wednesday, January 22, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Saturday, June 22, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Saturday, July 25, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, July 25, 2015REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, July 25, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, June 30, 2015TEAS SECTION 8 & 15 RECEIVED
Tuesday, June 22, 2010REGISTERED-PRINCIPAL REGISTER
Friday, May 21, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, May 20, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, May 19, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, May 19, 2010STATEMENT OF USE PROCESSING COMPLETE
Monday, May 3, 2010USE AMENDMENT FILED
Wednesday, May 19, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, May 3, 2010TEAS STATEMENT OF USE RECEIVED
Tuesday, March 2, 2010NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 8, 2009OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 8, 2009PUBLISHED FOR OPPOSITION
Thursday, November 5, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, November 5, 2009ASSIGNED TO LIE
Thursday, October 22, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 2, 2009TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, September 30, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 30, 2009TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, September 28, 2009NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, September 28, 2009NON-FINAL ACTION E-MAILED
Monday, September 28, 2009NON-FINAL ACTION WRITTEN
Monday, September 28, 2009REMOVED FROM TEAS PLUS
Sunday, September 27, 2009ASSIGNED TO EXAMINER
Monday, July 6, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, July 3, 2009NEW APPLICATION ENTERED