| Serial Number | 75428608 |
| Word Mark | VALUEMAX SHOPPING SERVICE |
| Filing Date | Tuesday, February 3, 1998 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 11, 2008 |
| Registration Number | 2495237 |
| Registration Date | Tuesday, October 9, 2001 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 10, 2001 |
| Disclaimer with Predetermined Text | "SHOPPING SERVICE" |
| Goods and Services | promoting the goods and services of others through a membership program that offers discounts on goods and services in the field of entertainment, travel, leisure, personal and home security, health, fitness, shopping, auto leasing and purchasing, moving and personal computing offered to credit card holders and other consumers |
| Pseudo Mark | VALUE MAX SHOPPING SERVICE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 11, 2008 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, February 28, 1998 |
| First Use In Commerce Date | Saturday, February 28, 1998 |
| Party Name | ADAPTIVE MARKETING LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | NORWALK, CT 06850 |
| Party Name | Memberworks Incorporated |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Stamford, CT 069013724 |
| Party Name | Memberworks Incorporated |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Stamford, CT 069013724 |
| Party Name | Memberworks Incorporated |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Stamford, CT 069013724 |
| Event Date | Event Description |
| Thursday, December 29, 2011 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, October 26, 2011 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, July 11, 2008 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, July 11, 2007 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, January 18, 2007 | CASE FILE IN TICRS |
| Tuesday, October 9, 2001 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, July 10, 2001 | PUBLISHED FOR OPPOSITION |
| Wednesday, June 27, 2001 | NOTICE OF PUBLICATION |
| Wednesday, February 28, 2001 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, February 15, 2001 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, November 30, 2000 | USE AMENDMENT FILED |
| Tuesday, June 20, 2000 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, March 28, 2000 | PUBLISHED FOR OPPOSITION |
| Friday, February 25, 2000 | NOTICE OF PUBLICATION |
| Thursday, December 16, 1999 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 10, 1999 | EXAMINER'S AMENDMENT MAILED |
| Monday, May 3, 1999 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, November 3, 1998 | NON-FINAL ACTION MAILED |
| Thursday, October 1, 1998 | ASSIGNED TO EXAMINER |
| Tuesday, September 22, 1998 | ASSIGNED TO EXAMINER |