| Serial Number | 98620171 |
| Word Mark | V VANGUARD DEALER SERVICES |
| Filing Date | Wednesday, June 26, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 27, 2025 |
| Registration Number | 7807038 |
| Registration Date | Tuesday, May 27, 2025 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, February 25, 2025 |
| Goods and Services | Business training in the field of sales and marketing for financing, insurance, and management personnel of automobile and vehicle dealerships, and training materials distributed in association therewith; Educational services, namely, conducting conferences and seminars in the field of sales and marketing for financing, insurance, and management personnel of automobile and vehicle dealerships, and training materials distributed in association therewith |
| Description of Mark | The mark consists of a stylized letter "V" with the words "VANGUARD DEALER SERVICES" to the right of and centered horizontally to the "V". |
| Goods and Services | Brokerage in the field of vehicle post-sale pre-paid vehicle service contracts, namely, key fob repair and replacement vehicle service contracts, paintless dent repair vehicle service contracts, prepaid maintenance vehicle service contracts, tire and wheel repair and replacement vehicle service contracts, windshield repair and replacement vehicle service contracts, mechanical breakdown vehicle service contracts, excess wear and use vehicle service contracts, guaranteed auto protection waiver contracts; Brokerage in the field of vehicle post-sale product and warranty packages, namely, anti-microbial solutions applied to the interior cabin, A/C ventilation system, and cargo/trunk area, including associated product warranties, environmental protection products applied to the interior and exterior of the vehicle, including interior and exterior appearance protection products, rustproofing products, undercoating protection products, and windshield protection products, including associated product warranties, vehicle theft deterrence and theft recovery products, including associated product warranties, vehicle GPS products and associated vehicle tracking services and product warranties, pulsing third brake light safe braking system including associated product warranties; Insurance administration in the field of vehicle post-sale insurance packages, namely, residual value insurance, guaranteed auto protection insurance, excess wear and tear protection insurance, excess mileage protection insurance, contingent and excess liability insurance, insurance verification and tracking, collateral protection insurance, blanket collateral protection insurance, job loss protection insurance, dealer finance reserve protection insurance, and gap insurance; Insurance brokerage in the field of vehicle post-sale insurance packages, namely, residual value insurance, guaranteed auto protection insurance, excess wear and use protection insurance, excess mileage protection insurance, contingent and excess liability insurance, insurance verification and tracking, collateral protection insurance, blanket collateral protection insurance, job loss protection insurance, dealer finance reserve protection insurance; Prepaid preventive maintenance service plans for vehicles, namely service plans for mechanical breakdown and servicing, removing automobile dents, and repairing cosmetic damage to automobiles; Third-party extended warranty services, namely, vehicle service contracts on vehicles manufactured by others for mechanical breakdown and servicing |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Business consulting services in the field of establishing dealer-owned reinsurance companies for a vehicle dealership; Business consulting services in the field of finance and insurance sales and delivery at a vehicle dealership; Business management and consultation in the fields of financing and insurance at a vehicle dealership |
| NOT AVAILABLE | "DEALER SERVICES" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 26, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, February 1, 2011 |
| First Use In Commerce Date | Tuesday, February 1, 2011 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 26, 2024 |
| Primary Code | 036 |
| First Use Anywhere Date | Tuesday, February 1, 2011 |
| First Use In Commerce Date | Tuesday, February 1, 2011 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 26, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Tuesday, February 1, 2011 |
| First Use In Commerce Date | Tuesday, February 1, 2011 |
| Party Name | Vanguard Dealer Services, L.L.C. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Fairfield, NJ 07004 |
| Party Name | Vanguard Dealer Services, L.L.C. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Fairfield, NJ 07004 |
| Party Name | Vanguard Dealer Services, L.L.C. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Fairfield, NJ 07004 |
| Event Date | Event Description |
| Wednesday, June 26, 2024 | NEW APPLICATION ENTERED |
| Monday, January 20, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, January 21, 2025 | ASSIGNED TO EXAMINER |
| Monday, January 27, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, January 27, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, January 27, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, January 31, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, January 31, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, January 31, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, February 4, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 19, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 25, 2025 | TEAS POST PUBLICATION AMENDMENT RECEIVED |
| Tuesday, February 25, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 25, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, March 27, 2025 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Wednesday, April 30, 2025 | ASSIGNED TO PETITION STAFF |
| Tuesday, May 27, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 27, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Saturday, May 17, 2025 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |
| Thursday, May 1, 2025 | POST PUBLICATION AMENDMENT - ENTERED |
| Tuesday, May 6, 2025 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |