USE TWO HOLD TRUE! Trademark

Trademark Overview


On Thursday, January 10, 2013, a trademark application was filed for USE TWO HOLD TRUE! with the United States Patent and Trademark Office. The USPTO has given the USE TWO HOLD TRUE! trademark a serial number of 85819818. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 14, 2020. This trademark is owned by Supertivity LLC. The USE TWO HOLD TRUE! trademark is filed in the Metal Products, Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, Lace, Ribbons, and Embroidery & Fancy Goods categories with the following description:

Metal key chains

Magnets; Mouse pads

Decals; Greeting cards; Stickers

Novelty buttons
use two hold true!

General Information


Serial Number85819818
Word MarkUSE TWO HOLD TRUE!
Filing DateThursday, January 10, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 14, 2020
Registration Number4461237
Registration DateTuesday, January 7, 2014
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, October 22, 2013

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of a circle. Inside the circle is a cartoon car steering wheel that forms a face. The center of wheel is a large circle that is the nose. Atop the horizontal cross bar of the steering wheel are two semi-circle speedometer-like gauges that form the eyes. Each eye has a center dot in it and a needle. For its right eye, the needle points to the ten o'clock position. For its left eye, the needle points to the two o'clock position. Under the nose is a smiling mouth with its tongue visible. Two cartoon hands grip the steering wheel in the nine o'clock and three o'clock position. The thumbs point up. The stylized text, "USE TWO" curves over the top of the steering wheel while the stylized text, "HOLD TRUE!" curves under the bottom of the steering wheel. A thin curved section of road with a center dashed line are along the left and right side of the steering wheel. Finally, an outer circle lines the outer perimeter of the circle.
Goods and ServicesMetal key chains
Goods and ServicesMagnets; Mouse pads
Goods and ServicesDecals; Greeting cards; Stickers
Goods and ServicesNovelty buttons

Classification Information


International Class006 - Common metals and their alloys; metal building materials; transportable buildings of metal; materials of metal for railway tracks; nonelectric cables and wires of common metal; ironmongery, small items of metal hardware; pipes and tubes of metal; safes; goods of common metal not included in other classes; ores.
US Class Codes002, 012, 013, 014, 023, 025, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code006
First Use Anywhere DateSaturday, October 20, 2012
First Use In Commerce DateSaturday, November 17, 2012

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code009
First Use Anywhere DateSaturday, October 20, 2012
First Use In Commerce DateSaturday, November 17, 2012

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code016
First Use Anywhere DateSaturday, October 20, 2012
First Use In Commerce DateSaturday, November 17, 2012

International Class026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers.
US Class Codes037, 039, 040, 042, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code026
First Use Anywhere DateSaturday, October 20, 2012
First Use In Commerce DateSaturday, November 17, 2012

Trademark Owner History


Party NameSupertivity LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressWest Hartford, CT 06107

Party NameSupertivity LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressWest Hartford, CT 06107

Party NameSupertivity LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressWest Hartford, CT 06107

Trademark Events


Event DateEvent Description
Friday, August 14, 2020CANCELLED SEC. 8 (6-YR)
Monday, January 7, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, January 7, 2014REGISTERED-PRINCIPAL REGISTER
Tuesday, October 22, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 22, 2013PUBLISHED FOR OPPOSITION
Wednesday, October 2, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 17, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, September 17, 2013ASSIGNED TO LIE
Thursday, September 5, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, September 5, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, September 4, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 4, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, April 24, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, April 24, 2013NON-FINAL ACTION E-MAILED
Wednesday, April 24, 2013NON-FINAL ACTION WRITTEN
Wednesday, April 24, 2013ASSIGNED TO EXAMINER
Friday, January 18, 2013NOTICE OF DESIGN SEARCH CODE MAILED
Thursday, January 17, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Monday, January 14, 2013NEW APPLICATION ENTERED IN TRAM