UP YOUR SMILE GAME Trademark

Trademark Overview


On Monday, May 6, 2024, a trademark application was filed for UP YOUR SMILE GAME with the United States Patent and Trademark Office. The USPTO has given the UP YOUR SMILE GAME trademark a serial number of 98535155. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, March 25, 2025. This trademark is owned by Bright Whites Oral Care LLC. The UP YOUR SMILE GAME trademark is filed in the Advertising, Business and Retail Services category with the following description:

Administration of a discount program for enabling participants to obtain discounts on goods and services through use of a discount membership card; Administration of a consumer membership program for enabling participants to receive product samples and discounts in the field of dental and oral care products and services; Subscription-based order fulfillment services in the field of dental and oral care products and dental and oral care services; Providing consumer information via a website; Providing marketing information via a website
up your smile game

General Information


Serial Number98535155
Word MarkUP YOUR SMILE GAME
Filing DateMonday, May 6, 2024
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, March 25, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 25, 2025

Trademark Statements


Goods and ServicesAdministration of a discount program for enabling participants to obtain discounts on goods and services through use of a discount membership card; Administration of a consumer membership program for enabling participants to receive product samples and discounts in the field of dental and oral care products and services; Subscription-based order fulfillment services in the field of dental and oral care products and dental and oral care services; Providing consumer information via a website; Providing marketing information via a website

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, May 6, 2024
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBright Whites Oral Care LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressAlexandria, VA 22310

Party NameBright Whites Oral Care LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAlexandria, VA 22310

Trademark Events


Event DateEvent Description
Monday, May 6, 2024NEW APPLICATION ENTERED
Monday, May 6, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, November 19, 2024ASSIGNED TO EXAMINER
Monday, December 2, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, December 2, 2024NON-FINAL ACTION WRITTEN
Monday, December 2, 2024NON-FINAL ACTION E-MAILED
Sunday, March 2, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Sunday, March 2, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Sunday, March 2, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, March 3, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, March 3, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 19, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 25, 2025PUBLISHED FOR OPPOSITION
Tuesday, March 25, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, March 3, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Sunday, March 2, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED