UNLEASH THE BEAST! Trademark

Trademark Overview


On Wednesday, March 14, 2018, a trademark application was filed for UNLEASH THE BEAST! with the United States Patent and Trademark Office. The USPTO has given the UNLEASH THE BEAST! trademark a serial number of 87833600. The federal status of this trademark filing is CANCELLATION PENDING as of Monday, December 15, 2025. This trademark is owned by Monster Energy Company. The UNLEASH THE BEAST! trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Entertainment services in the nature of sporting events and competitions, electronic sporting events and competitions, and music performances and events

Promoting goods and services in the sports, motorsports, electronic sports, and music industries through the distribution of printed, audio and visual promotional material; promoting sports, electronic sports and music events, performances and competitions for others
unleash the beast!

General Information


Serial Number87833600
Word MarkUNLEASH THE BEAST!
Filing DateWednesday, March 14, 2018
Status790 - CANCELLATION PENDING
Status DateMonday, December 15, 2025
Registration Number5927420
Registration DateTuesday, December 3, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 31, 2018

Trademark Statements


Goods and ServicesEntertainment services in the nature of sporting events and competitions, electronic sporting events and competitions, and music performances and events
Goods and ServicesPromoting goods and services in the sports, motorsports, electronic sports, and music industries through the distribution of printed, audio and visual promotional material; promoting sports, electronic sports and music events, performances and competitions for others

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, March 21, 2018
Primary Code035
First Use Anywhere DateWednesday, March 22, 2006
First Use In Commerce DateWednesday, March 22, 2006

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, March 21, 2018
Primary Code041
First Use Anywhere DateWednesday, March 22, 2006
First Use In Commerce DateWednesday, March 22, 2006

Trademark Owner History


Party NameMonster Energy Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCorona, CA 92879

Party NameMonster Energy Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCorona, CA 92879

Party NameMonster Energy Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCorona, CA 92879

Trademark Events


Event DateEvent Description
Saturday, March 17, 2018NEW APPLICATION ENTERED
Wednesday, March 21, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, June 25, 2018ASSIGNED TO EXAMINER
Tuesday, June 26, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 11, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 31, 2018PUBLISHED FOR OPPOSITION
Tuesday, July 31, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 25, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, March 21, 2019SOU TEAS EXTENSION RECEIVED
Thursday, March 21, 2019SOU EXTENSION 1 FILED
Thursday, March 21, 2019SOU EXTENSION 1 GRANTED
Saturday, March 23, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, May 1, 2019TEAS STATEMENT OF USE RECEIVED
Wednesday, May 15, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, May 1, 2019USE AMENDMENT FILED
Thursday, May 16, 2019STATEMENT OF USE PROCESSING COMPLETE
Monday, June 17, 2019SU - NON-FINAL ACTION - WRITTEN
Monday, June 17, 2019NON-FINAL ACTION E-MAILED
Monday, June 17, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, August 8, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, August 16, 2019ASSIGNED TO LIE
Friday, August 16, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, August 16, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Sunday, September 22, 2019SU - FINAL REFUSAL - WRITTEN
Sunday, September 22, 2019FINAL REFUSAL E-MAILED
Sunday, September 22, 2019NOTIFICATION OF FINAL REFUSAL EMAILED
Monday, September 30, 2019TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, October 2, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 2, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 29, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, October 30, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, December 3, 2019REGISTERED-PRINCIPAL REGISTER
Thursday, February 3, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 3, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, February 3, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, February 3, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 3, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, October 31, 2025TEAS SECTION 8 & 15 RECEIVED
Monday, December 15, 2025COUNTERCLAIM OPP. NO. 999999