| Serial Number | 74632602 |
| Word Mark | UNDERSTANDINGGUIDES |
| Filing Date | Friday, February 10, 1995 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Saturday, May 22, 2010 |
| Registration Number | 2288089 |
| Registration Date | Tuesday, October 19, 1999 |
| Mark Drawing | 5T05 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, April 2, 1996 |
| Goods and Services | computer software and CD ROMs, namely online directory guides in the fields of health, finance, retirement, advertising, education, food/nutrition, business, entertainment, technology, home/family, environment, sports, communication, shopping, travel, employment, insurance, real estate, legal, investments, children, aging and exercise |
| Goods and Services | providing information and advisory services in the fields of health, finance, retirement, advertising, education, food/nutrition, business, entertainment, technology, home/family, environment, sports, communication, shopping, travel, employment, insurance, real estate, legal, investments, children, aging and exercise on an on-line computer service via personal computers and modems |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, May 22, 2010 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, November 30, 1995 |
| First Use In Commerce Date | Thursday, November 30, 1995 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, May 22, 2010 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, June 25, 1999 |
| First Use In Commerce Date | Friday, June 25, 1999 |
| Party Name | Understanding Business, The |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Jackson, CA 95642 |
| Party Name | Understanding Business, The |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94111 |
| Party Name | Understanding Business, The |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Jackson, CA 95642 |
| Event Date | Event Description |
| Saturday, May 22, 2010 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Wednesday, September 6, 2006 | CASE FILE IN TICRS |
| Friday, January 20, 2006 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, January 18, 2006 | ASSIGNED TO PARALEGAL |
| Wednesday, October 19, 2005 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Wednesday, October 19, 2005 | TEAS SECTION 8 & 15 RECEIVED |
| Friday, September 16, 2005 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, October 19, 1999 | REGISTERED-PRINCIPAL REGISTER |
| Friday, August 6, 1999 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, August 5, 1999 | ASSIGNED TO EXAMINER |
| Monday, July 26, 1999 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, June 25, 1999 | USE AMENDMENT FILED |
| Wednesday, January 20, 1999 | EXTENSION 5 GRANTED |
| Tuesday, December 22, 1998 | EXTENSION 5 FILED |
| Wednesday, June 24, 1998 | EXTENSION 4 GRANTED |
| Wednesday, June 10, 1998 | EXTENSION 4 FILED |
| Wednesday, January 14, 1998 | EXTENSION 3 GRANTED |
| Monday, December 22, 1997 | EXTENSION 3 FILED |
| Wednesday, July 16, 1997 | EXTENSION 2 GRANTED |
| Tuesday, June 24, 1997 | EXTENSION 2 FILED |
| Friday, February 28, 1997 | EXTENSION 1 GRANTED |
| Friday, December 13, 1996 | EXTENSION 1 FILED |
| Wednesday, March 12, 1997 | DIVISIONAL PROCESSING COMPLETE |
| Friday, December 13, 1996 | DIVISIONAL REQUEST RECEIVED |
| Friday, December 13, 1996 | DIVISIONAL REQUEST RECEIVED |
| Tuesday, June 25, 1996 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 2, 1996 | PUBLISHED FOR OPPOSITION |
| Friday, March 1, 1996 | NOTICE OF PUBLICATION |
| Monday, November 27, 1995 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 4, 1995 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 6, 1995 | NON-FINAL ACTION MAILED |
| Wednesday, August 30, 1995 | ASSIGNED TO EXAMINER |
| Thursday, July 13, 1995 | ASSIGNED TO EXAMINER |
| Friday, July 7, 1995 | ASSIGNED TO EXAMINER |