ULTIMATE SPEED Trademark

Trademark Overview


On Wednesday, February 19, 2025, a trademark application was filed for ULTIMATE SPEED with the United States Patent and Trademark Office. The USPTO has given the ULTIMATE SPEED trademark a serial number of 79423740. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Monday, January 5, 2026. This trademark is owned by Lidl Stiftung & Co. KG. The ULTIMATE SPEED trademark is filed in the Metal Products, Machinery Products, Hand Tool Products, Computer & Software Products & Electrical & Scientific Products, Vehicles & Locomotive Products, Rubber Products, Furniture Products, Houseware & Glass Products, and Toys & Sporting Goods Products categories with the following description:

Wheel chocks of plastic; memory foam car cushions in the nature of travel cushions; fitted memory foam car cushions in the nature of travel cushions

Electro-acoustic animal chasers, namely, ultrasonic and electromagnetic animal repellers; electrical or acoustic deterrent devices, namely, ultrasonic and electromagnetic animal repellers

Motorized tools for scraping ice, namely, power-operated scrapers for removing ice from vehicle windows

Side view, rear view and vanity mirrors for vehicles

Wheel chocks made primarily of metal

Hand-operated scrapers for removing ice from vehicle windows

Luminous warning signs; luminous warning plates and signs, of metal; luminous warning plates and signs for fastening to vehicles

Travel tables in the nature of children's multiple activity tables and games tables for use in cars; travel tables in the nature of children's multiple activity tables and games tables, portable

Goods of foam for impact protection of walls and edges, namely, plastic or rubber foam in the form of blocks, rolls, sheets, strips and brackets
ultimate speed

General Information


Serial Number79423740
Word MarkULTIMATE SPEED
Filing DateWednesday, February 19, 2025
Status680 - APPROVED FOR PUBLICATION
Status DateMonday, January 5, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesWheel chocks of plastic; memory foam car cushions in the nature of travel cushions; fitted memory foam car cushions in the nature of travel cushions
Goods and ServicesElectro-acoustic animal chasers, namely, ultrasonic and electromagnetic animal repellers; electrical or acoustic deterrent devices, namely, ultrasonic and electromagnetic animal repellers
Goods and ServicesMotorized tools for scraping ice, namely, power-operated scrapers for removing ice from vehicle windows
Indication of Colors claimedThe color(s) red, black, and white is/are claimed as a feature of the mark.
Goods and ServicesSide view, rear view and vanity mirrors for vehicles
Goods and ServicesWheel chocks made primarily of metal
Goods and ServicesHand-operated scrapers for removing ice from vehicle windows
Goods and ServicesLuminous warning signs; luminous warning plates and signs, of metal; luminous warning plates and signs for fastening to vehicles
Description of MarkThe mark consists of a red downwards curved line and a black upwards curved line, followed by the red stylized wording "ULTIMATE SPEED," all on a white background.
Goods and ServicesTravel tables in the nature of children's multiple activity tables and games tables for use in cars; travel tables in the nature of children's multiple activity tables and games tables, portable
Goods and ServicesGoods of foam for impact protection of walls and edges, namely, plastic or rubber foam in the form of blocks, rolls, sheets, strips and brackets

Classification Information


International Class006 - Common metals and their alloys; metal building materials; transportable buildings of metal; materials of metal for railway tracks; nonelectric cables and wires of common metal; ironmongery, small items of metal hardware; pipes and tubes of metal; safes; goods of common metal not included in other classes; ores.
US Class Codes002, 012, 013, 014, 023, 025, 050
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code006
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs.
US Class Codes013, 019, 021, 023, 024, 031, 034, 035
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code007
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class008 - Hand tools and implements (hand-operated); cutlery; side arms; razors.
US Class Codes023, 028, 044
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code008
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class012 - Vehicles; apparatus for locomotion by land, air, or water.
US Class Codes019, 021, 023, 031, 035, 044
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code012
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class017 - Rubber, gutta-percha, gum, asbestos, mica and goods made from these materials and not included in other classes; plastics in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, not of metal.
US Class Codes001, 005, 012, 013, 035, 050
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code017
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes002, 013, 022, 025, 032, 050
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code020
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateThursday, May 15, 2025
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameLidl Stiftung & Co. KG
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressDE

Trademark Events


Event DateEvent Description
Thursday, May 15, 2025SN ASSIGNED FOR SECT 66A APPL FROM IB
Thursday, May 22, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, May 22, 2025APPLICATION FILING RECEIPT MAILED
Friday, July 18, 2025ASSIGNED TO EXAMINER
Friday, July 25, 2025NON-FINAL ACTION WRITTEN
Saturday, July 26, 2025NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Friday, August 29, 2025REFUSAL PROCESSED BY MPU
Friday, August 29, 2025NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Friday, September 19, 2025REFUSAL PROCESSED BY IB
Monday, December 8, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, December 8, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 8, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, December 19, 2025EXAMINERS AMENDMENT -WRITTEN
Friday, December 19, 2025EXAMINERS AMENDMENT E-MAILED
Friday, December 19, 2025NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, December 19, 2025EXAMINER'S AMENDMENT ENTERED
Monday, January 5, 2026APPROVED FOR PUB - PRINCIPAL REGISTER