| Serial Number | 87653524 |
| Word Mark | ULTIMATE CHOICE |
| Filing Date | Friday, October 20, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 12, 2018 |
| Registration Number | 5490808 |
| Registration Date | Tuesday, June 12, 2018 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 27, 2018 |
| Description of Mark | The mark consists of the wording "ULTIMATE" in blue and "CHOICE" in orange with the letter "O" in "Choice" containing a stylized design of a blue check mark and a horizontal line of red, violet, green, orange, yellow, light blue, light green, purple and blue squares between the wording "ULTIMATE" and "CHOICE". |
| Goods and Services | Non-magnetically encoded gift cards |
| Indication of Colors claimed | The color(s) red, violet, green, orange, yellow, light blue, light green, purple and blue is/are claimed as a feature of the mark. |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 30, 2017 |
| Primary Code | 016 |
| First Use Anywhere Date | Wednesday, September 9, 2015 |
| First Use In Commerce Date | Wednesday, September 9, 2015 |
| Party Name | Ultimate Choice, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | West Chicago, IL 60185 |
| Party Name | Ultimate Choice, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | West Chicago, IL 60185 |
| Party Name | Ultimate Choice, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | West Chicago, IL 60185 |
| Event Date | Event Description |
| Wednesday, November 1, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, November 1, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, November 1, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, June 12, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, January 24, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, January 24, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, December 2, 2019 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, December 2, 2019 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, December 2, 2019 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, December 2, 2019 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, March 19, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, June 12, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 27, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 27, 2018 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 7, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, February 16, 2018 | ASSIGNED TO LIE |
| Wednesday, January 31, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 31, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, January 31, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, January 31, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, January 31, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, January 30, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, October 31, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, October 30, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, October 24, 2017 | NEW APPLICATION ENTERED |