U CHOOSE. Trademark

Trademark Overview


On Friday, July 11, 2014, a trademark application was filed for U CHOOSE. with the United States Patent and Trademark Office. The USPTO has given the U CHOOSE. trademark a serial number of 86334865. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, October 27, 2025. This trademark is owned by Mayor and City Council of Baltimore acting by and through its Baltimore City Health Department. The U CHOOSE. trademark is filed in the Advertising, Business and Retail Services category with the following description:

Advertising and promotional services, namely, promoting public awareness of birth control methods
u choose.

General Information


Serial Number86334865
Word MarkU CHOOSE.
Filing DateFriday, July 11, 2014
Status800 - REGISTERED AND RENEWED
Status DateMonday, October 27, 2025
Registration Number4903639
Registration DateTuesday, February 23, 2016
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, December 8, 2015

Trademark Statements


Pseudo MarkYOU CHOOSE.
Indication of Colors claimedThe color(s) orange, blue, and black is/are claimed as a feature of the mark.
Description of MarkThe mark consists of the letter "U" in orange and blue in front of "CHOOSE." in stylized lettering in black.
Goods and ServicesAdvertising and promotional services, namely, promoting public awareness of birth control methods

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, July 17, 2014
Primary Code035
First Use Anywhere DateFriday, June 1, 2012
First Use In Commerce DateFriday, June 1, 2012

Trademark Owner History


Party NameMayor and City Council of Baltimore acting by and through its Baltimore City Health Department
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressBaltimore, MD 21202

Party NameMayor and City Council of Baltimore acting by and through its Baltimore City Health Department
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressBaltimore, MD 21202

Party NameMayor and City Council of Baltimore acting by and through its Baltimore City Health Department
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressBaltimore, MD 21202

Trademark Events


Event DateEvent Description
Tuesday, July 15, 2014NEW APPLICATION ENTERED
Thursday, July 17, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, July 18, 2014NOTICE OF PSEUDO MARK E-MAILED
Wednesday, October 22, 2014ASSIGNED TO EXAMINER
Friday, October 24, 2014NON-FINAL ACTION WRITTEN
Friday, October 24, 2014NON-FINAL ACTION E-MAILED
Friday, October 24, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 23, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, March 23, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, March 24, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, March 26, 2015NON-FINAL ACTION WRITTEN
Thursday, March 26, 2015NON-FINAL ACTION E-MAILED
Thursday, March 26, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, September 18, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, September 18, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 18, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, September 22, 2015EXAMINERS AMENDMENT -WRITTEN
Tuesday, September 22, 2015EXAMINERS AMENDMENT E-MAILED
Tuesday, September 22, 2015NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, September 22, 2015EXAMINER'S AMENDMENT ENTERED
Tuesday, September 22, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 28, 2015ASSIGNED TO LIE
Wednesday, November 4, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 18, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 8, 2015PUBLISHED FOR OPPOSITION
Tuesday, December 8, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 23, 2016REGISTERED-PRINCIPAL REGISTER
Tuesday, February 23, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, March 12, 2021TEAS SECTION 8 RECEIVED
Friday, June 25, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 25, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED
Friday, June 25, 2021NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Sunday, February 23, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, July 1, 2025TEAS SECTION 8 & 9 RECEIVED
Monday, October 20, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 21, 2025POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Tuesday, October 21, 2025TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Monday, October 27, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, October 27, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, October 27, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED