TRUSTAGE Trademark

Trademark Overview


On Wednesday, March 28, 2012, a trademark application was filed for TRUSTAGE with the United States Patent and Trademark Office. The USPTO has given the TRUSTAGE trademark a serial number of 85582733. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, July 12, 2024. This trademark is owned by CUNA Mutual Insurance Society. The TRUSTAGE trademark is filed in the Clothing & Apparel Products and Insurance & Financial Services categories with the following description:

Insurance and financial services, namely, providing financial advisory services and programs to consumers, namely, analysis, advice, and recommendations on personal insurance and life-event planning for financial investment purposes; providing on-line financial services for consumers, namely, the ability to purchase insurance via electronic means and use on-line financial calculators; life, disability, and annuity insurance underwriting services; life, automobile, homeowner insurance brokerage services

[ Goods used for promotion of insurance and financial services, namely, jackets; shirts; sweatshirts ]
trustage

General Information


Serial Number85582733
Word MarkTRUSTAGE
Filing DateWednesday, March 28, 2012
Status800 - REGISTERED AND RENEWED
Status DateFriday, July 12, 2024
Registration Number4440912
Registration DateTuesday, November 26, 2013
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 5, 2013

Trademark Statements


Description of MarkThe mark consists of a design of four rows of horizontal bars, each with a break at different points that forms a brick-like pattern of staggered rectangles. The portions of the bars to the left of the breaks are yellow, while the portions to the right are black. To the right of the design is the wording "TruStage".
Amendment to a Registration/Renewal CertificateIn the statement, line 16-21, are deleted, and The mark consists of a design of four rows of horizontal bars, each with a break at different points that forms a brick-like pattern of staggered rectangles. The portions of the bars to the left of the breaks are yellow, while the portions to the right are black. To the right of the design is the wording "TruStage".  and "The color(s) the colors yellow and black are claimed is/are claimed as a feature of the mark." is inserted. The drawing is amended to appear as follows: PUBLISH NEW CUT
Pseudo MarkTRUE STAGE
Goods and ServicesInsurance and financial services, namely, providing financial advisory services and programs to consumers, namely, analysis, advice, and recommendations on personal insurance and life-event planning for financial investment purposes; providing on-line financial services for consumers, namely, the ability to purchase insurance via electronic means and use on-line financial calculators; life, disability, and annuity insurance underwriting services; life, automobile, homeowner insurance brokerage services
Goods and Services[ Goods used for promotion of insurance and financial services, namely, jackets; shirts; sweatshirts ]
Indication of Colors claimedThe color(s) yellow and black is/are claimed as a feature of the mark.

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, April 4, 2012
Primary Code025
First Use Anywhere DateMonday, August 6, 2012
First Use In Commerce DateMonday, August 6, 2012

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, April 4, 2012
Primary Code036
First Use Anywhere DateWednesday, August 1, 2012
First Use In Commerce DateWednesday, August 1, 2012

Trademark Owner History


Party NameCMFG LIFE INSURANCE COMPANY
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMADISON, WI 53717

Party NameCMFG LIFE INSURANCE COMPANY
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMADISON, WI 53717

Party NameCMFG LIFE INSURANCE COMPANY
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressMADISON, WI 53717

Party NameCUNA Mutual Insurance Society
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMadison, WI 53705

Trademark Events


Event DateEvent Description
Saturday, March 31, 2012NEW APPLICATION ENTERED
Wednesday, July 11, 2012AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, October 10, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, October 11, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, April 4, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, April 5, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Friday, July 6, 2012ASSIGNED TO EXAMINER
Tuesday, July 17, 2012NON-FINAL ACTION WRITTEN
Tuesday, July 17, 2012NON-FINAL ACTION E-MAILED
Tuesday, July 17, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, October 10, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, November 20, 2012DIVISIONAL REQUEST RECEIVED
Saturday, December 29, 2012ASSIGNED TO LIE
Tuesday, February 5, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 20, 2012TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, November 21, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, November 26, 2012DIVISIONAL PROCESSING COMPLETE
Thursday, December 13, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, December 31, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, January 16, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 5, 2013PUBLISHED FOR OPPOSITION
Wednesday, October 2, 2013TEAS STATEMENT OF USE RECEIVED
Wednesday, October 2, 2013USE AMENDMENT FILED
Wednesday, October 2, 2013SOU EXTENSION 1 FILED
Thursday, October 3, 2013SOU EXTENSION 1 GRANTED
Thursday, October 3, 2013STATEMENT OF USE PROCESSING COMPLETE
Thursday, October 24, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, April 2, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, October 2, 2013SOU TEAS EXTENSION RECEIVED
Friday, October 4, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, October 22, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, November 26, 2013REGISTERED-PRINCIPAL REGISTER
Monday, November 25, 2019TEAS SECTION 8 & 15 RECEIVED
Friday, October 25, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, December 17, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 17, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, August 11, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 5, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, December 5, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, November 26, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, November 25, 2019TEAS SECTION 7 REQUEST RECEIVED
Tuesday, January 21, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, January 15, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, January 21, 2020POST REGISTRATION ACTION CORRECTION
Tuesday, January 21, 2020AMENDMENT UNDER SECTION 7 - PROCESSED
Tuesday, February 18, 2020OTQR WITHDRAWAL FROM PUBLICATION
Wednesday, February 26, 2020REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, February 25, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, February 26, 2020REVIEW OF CORRESPONDENCE COMPLETE - SEE PUBLIC NOTE
Saturday, November 26, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, November 27, 2023TEAS SECTION 8 & 9 RECEIVED
Wednesday, February 26, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, November 27, 2023TEAS SECTION 7 REQUEST RECEIVED
Monday, April 8, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, April 11, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 12, 2024AMENDMENT UNDER SECTION 7 - PROCESSED
Friday, July 12, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, July 12, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, July 12, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, September 3, 2024NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED