| Serial Number | 86347535 |
| Word Mark | TRUFIRM |
| Filing Date | Thursday, July 24, 2014 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, December 5, 2022 |
| Registration Number | 5064722 |
| Registration Date | Tuesday, October 18, 2016 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 16, 2014 |
| Goods and Services | skin care products, namely, medicated skin care preparations, medicinal creams and exfoliants for skin care, medicated cosmetics; pharmaceutical preparations directed to the treatment of excess wrinkles |
| Pseudo Mark | TRUE FIRM |
| Goods and Services | skin and body care preparations, namely, skin cleansers, skin moisturizers, skin lotions, skin exfoliants, cosmetics, non-medicated skin care preparations |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, August 3, 2014 |
| Primary Code | 003 |
| First Use Anywhere Date | Monday, November 10, 2014 |
| First Use In Commerce Date | Monday, November 10, 2014 |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, August 3, 2014 |
| Primary Code | 005 |
| First Use Anywhere Date | Monday, November 10, 2014 |
| First Use In Commerce Date | Monday, November 10, 2014 |
| Party Name | THE BODY FIRM, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | EL SEGUNDO, CA 90245 |
| Party Name | Guthy-Renker LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Palm Desert, CA 92260 |
| Party Name | Guthy-Renker LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Palm Desert, CA 92260 |
| Party Name | Guthy-Renker LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Palm Desert, CA 92260 |
| Event Date | Event Description |
| Monday, December 5, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, December 5, 2022 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, December 5, 2022 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, May 25, 2022 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, October 18, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, September 4, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, September 4, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, August 28, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, October 18, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 13, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Saturday, September 10, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, August 16, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 16, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, August 4, 2016 | ASSIGNED TO LIE |
| Wednesday, July 27, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, July 25, 2016 | TEAS EXTENSION RECEIVED |
| Thursday, June 30, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, June 30, 2016 | NON-FINAL ACTION E-MAILED |
| Thursday, June 30, 2016 | SU - NON-FINAL ACTION - WRITTEN |
| Tuesday, May 31, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, May 24, 2016 | USE AMENDMENT FILED |
| Tuesday, May 24, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, March 12, 2016 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, March 11, 2016 | SOU EXTENSION 2 GRANTED |
| Tuesday, February 9, 2016 | SOU EXTENSION 2 FILED |
| Thursday, March 10, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, February 9, 2016 | TEAS EXTENSION RECEIVED |
| Saturday, July 25, 2015 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, July 23, 2015 | SOU EXTENSION 1 GRANTED |
| Thursday, July 23, 2015 | SOU EXTENSION 1 FILED |
| Thursday, July 23, 2015 | TEAS EXTENSION RECEIVED |
| Tuesday, February 10, 2015 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, December 16, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 16, 2014 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 26, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, November 6, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 5, 2014 | ASSIGNED TO EXAMINER |
| Tuesday, August 5, 2014 | NOTICE OF PSEUDO MARK E-MAILED |
| Sunday, August 3, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, July 28, 2014 | NEW APPLICATION ENTERED IN TRAM |