![true[targeting]](https://cdn.furm.com/trademarks/85838588/968f340836f78537537ab14685be65b6.jpg)
| Serial Number | 85838588 |
| Word Mark | TRUE[TARGETING] |
| Filing Date | Friday, February 1, 2013 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, December 23, 2022 |
| Registration Number | 4973447 |
| Registration Date | Tuesday, June 7, 2016 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 26, 2014 |
| Goods and Services | Advertising and marketing; advertising, including on-line advertising on a computer network and dissemination of advertising for others via wireless networks for display on mobile devices; development of marketing services, namely, strategies, plans and concepts for digital media designed to target users based on user-provided data and survey responses; advertising analysis and optimization services, namely, conducting business feasibility studies on the optimization and effectiveness of advertising and various advertising methods, analyzing business data and market research to provide customer segmentation analyses, business and advertising consultation in the nature of guidance for business processes and advertising related recommendations based on the business data and market research data analysis of such business data and market research data, and providing business data and market research data analysis to others to target advertising or drive other business processes; development and management of digital and web-based advertising solutions, namely, advertising strategies and concepts for advertising and marketing campaigns; promoting the goods and services of others through targeted advertising, marketing and soliciting; social media advertising solutions, namely, development of marketing plans, concepts and strategies for digital media designed to target users based on user-provided data and survey responses |
| Disclaimer with Predetermined Text | "TARGETING" |
| Goods and Services | Application service provider (ASP), featuring software for use in creating, serving, managing, targeting, monitoring, tracking, analyzing, and selling advertising and implementing advertising campaigns; application service provider (ASP), featuring software for the creation, management, delivery, publishing and distribution of mobile, web and digital content, including advertising, across multiple channels; application service provider (ASP), featuring software for the creation, customization and implementation of online customer and user surveys and for analyzing the reporting of the results of such surveys; application service provider (ASP), featuring software for creating, forecasting, executing, managing, monitoring, tracking, and optimizing the performance and effectiveness of digital advertising and marketing campaigns across multiple channels, including websites, social networks, online video, mobile websites, mobile applications, mobile devices, and display advertising; providing temporary use of online, non-downloadable software for managing, collecting, integrating, reporting, analyzing, visualizing, indexing, filtering and sharing a wide variety of data and information from various sources; computer services, namely, hosting an interactive website which enables computer users and online publishers to interact, namely, communicate or share, with advertisements and other digital content for marketing and promotion purposes; providing temporary use of online, non-downloadable software for use in displaying information and advertisements of others about the products and services of others where such information or advertisements appear in response to user-provided data and based on user interests; computer software application development, namely, integrating brand development services and advertising and promotional materials into games and computer-based entertainment in the nature of computer game software; development and management of digital and web-based technology solutions, namely, software for advertising and marketing campaigns |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 23, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, March 25, 2011 |
| First Use In Commerce Date | Friday, March 25, 2011 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 23, 2022 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, March 25, 2011 |
| First Use In Commerce Date | Friday, March 25, 2011 |
| Party Name | TRUEX INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | LOS ANGELES, CA 90035 |
| Party Name | TRUEX INC. |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 03 - Corporation |
| Address | LOS ANGELES, CA 90035 |
| Party Name | TRUEX MEDIA INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | LOS ANGELES, CA 90064 |
| Party Name | TRUEX MEDIA INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | LOS ANGELES, CA 90064 |
| Party Name | SocialVibe, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Camarillo, CA 93012 |
| Event Date | Event Description |
| Friday, December 23, 2022 | CANCELLED SEC. 8 (6-YR) |
| Monday, June 7, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, June 7, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 3, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Sunday, May 1, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, April 14, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, April 14, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, April 6, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, March 31, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, March 31, 2016 | NON-FINAL ACTION E-MAILED |
| Thursday, March 31, 2016 | SU - NON-FINAL ACTION - WRITTEN |
| Saturday, March 12, 2016 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, March 11, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, February 9, 2016 | USE AMENDMENT FILED |
| Friday, March 11, 2016 | SOU EXTENSION 1 GRANTED |
| Tuesday, February 9, 2016 | SOU EXTENSION 1 FILED |
| Thursday, March 10, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, February 9, 2016 | TEAS EXTENSION RECEIVED |
| Tuesday, February 9, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, January 19, 2016 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, January 19, 2016 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, December 2, 2015 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, August 11, 2015 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 30, 2015 | TTAB RELEASE CASE TO TRADEMARKS |
| Tuesday, June 30, 2015 | OPPOSITION TERMINATED NO. 999999 |
| Tuesday, June 30, 2015 | OPPOSITION DISMISSED NO. 999999 |
| Friday, June 26, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, April 15, 2015 | WITHDRAWAL OF ATTORNEY GRANTED |
| Wednesday, April 15, 2015 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED |
| Sunday, February 22, 2015 | OPPOSITION INSTITUTED NO. 999999 |
| Monday, September 22, 2014 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Tuesday, August 26, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 26, 2014 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 6, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 22, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Monday, July 21, 2014 | ASSIGNED TO LIE |
| Thursday, July 3, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, June 14, 2014 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, June 13, 2014 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, June 13, 2014 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, March 5, 2014 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, December 13, 2013 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Friday, December 13, 2013 | FINAL REFUSAL E-MAILED |
| Friday, December 13, 2013 | FINAL REFUSAL WRITTEN |
| Saturday, November 23, 2013 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, November 22, 2013 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, November 22, 2013 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, May 22, 2013 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, May 22, 2013 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 22, 2013 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 15, 2013 | ASSIGNED TO EXAMINER |
| Thursday, February 7, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 5, 2013 | NEW APPLICATION ENTERED |