| Serial Number | 87183190 |
| Word Mark | TRUEBLUE ADVANTAGE |
| Filing Date | Monday, September 26, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Tuesday, September 5, 2023 |
| Registration Number | 5217067 |
| Registration Date | Tuesday, June 6, 2017 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 20, 2016 |
| Goods and Services | Distribution of energy |
| Pseudo Mark | TRUE BLUE ADVANTAGE |
| Goods and Services | A customer loyalty program in which residential and commercial users of natural gas energy services are provided with discounts, rewards, and opportunities to support community and charitable organizations; bill payment services related to the retail sale of natural gas energy services to residential and commercial users |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2016 |
| Primary Code | 036 |
| First Use Anywhere Date | Friday, August 12, 2016 |
| First Use In Commerce Date | Friday, August 12, 2016 |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2016 |
| Primary Code | 039 |
| First Use Anywhere Date | Friday, August 12, 2016 |
| First Use In Commerce Date | Friday, August 12, 2016 |
| Party Name | SouthStar Energy Services LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Atlanta, GA 30305 |
| Party Name | SouthStar Energy Services LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Atlanta, GA 30308 |
| Party Name | SouthStar Energy Services LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Atlanta, GA 30308 |
| Event Date | Event Description |
| Thursday, September 29, 2016 | NEW APPLICATION ENTERED |
| Thursday, September 29, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 30, 2016 | NOTICE OF PSEUDO MARK E-MAILED |
| Thursday, October 20, 2016 | ASSIGNED TO EXAMINER |
| Wednesday, October 26, 2016 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, October 26, 2016 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 26, 2016 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 26, 2016 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, October 26, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, November 12, 2016 | ASSIGNED TO LIE |
| Saturday, November 12, 2016 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, November 30, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 20, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 20, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, January 12, 2017 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Wednesday, May 3, 2017 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |
| Tuesday, June 6, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Monday, June 6, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Monday, March 6, 2023 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, September 5, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Tuesday, September 5, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, September 5, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, August 1, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, August 1, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, August 1, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, August 1, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, August 1, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |